This Agreement is accepted by Company in the State of Nevada and shall be governed by and construed in accordance with the laws thereof, which laws shall prevail in the event of any conflict. For such limited purpose, MA hereby consents to the personal jurisdiction of any court of competent jurisdiction in the State of Nevada. If any legal action or proceeding is initiated, the prevailing party shall be entitled to all attorney fees, court costs, and expenses in addition to any other relief to which such prevailing party may be entitled.
2.5. It is entirely your responsibility to follow all applicable intellectual property and other laws that pertain to your site. You must have express permission to use any person's copyrighted material, whether it be a writing, an image, or any other copyrightable work. We will not be responsible (and you will be solely responsible) if you use another person's copyrighted material or other intellectual property in violation of the law or any third party rights.
It’s common for users to experience the same journey when being linked from a publisher to a merchant, neglecting those that already have the app installed and the power of the product deep link, resulting in a significantly lower total amount of buyers. As a user, why would you go to a mobile web page when you already have an app installed, loaded with your payment details?
A trick banner is a banner ad where the ad copy imitates some screen element users commonly encounter, such as an operating system message or popular application message, to induce ad clicks.[34] Trick banners typically do not mention the advertiser in the initial ad, and thus they are a form of bait-and-switch.[35][36] Trick banners commonly attract a higher-than-average click-through rate, but tricked users may resent the advertiser for deceiving them.[37]

What’s crazy is that there really isn’t a catch. The only thing to think about is that you have to make the app more than just an XML parser like I did above because Apple has gotten very strict with their Review Guidelines – they simply won’t let this into the store any more (believe me, I’ve tried). I was lucky enough to get it in there for about a week before I pulled it (for various reasons) but definitely would have to add more functionality if I wanted to get back into this.
Don’t miss out on advertising revenue anymore. Our innovative platform goes beyond seamless integration with your digital assets, it is designed to reach out a maximum fill rate. Its architecture, constantly improved and tested by our large partners base, warranties a minimal impact of technical issues and network outage. Our experts will share their insight to optimize your own network and traffic.
Direct sales affiliate programs can be set up to your precise business needs and specifications. You decide the commission amount, payment structure, and what the rules are. Most advertisers offer their affiliates a 30 or 45-day window after the initial visit in which they’ll receive credit for a sale. Not everyone purchases instantly and many people take time to think it over before returning a few days later. If a visitor purchases within this time-frame then it’s only fair that the affiliate receives commission.
Eligibility. To be eligible for Commission (i) an Affiliate Lead must be accepted and valid in accordance with the ‘Acceptance and Validity’ section, (ii) a Customer Transaction must have occurred (iii)  a Customer must remain a customer sixty (60) days plus the number of days until the end of that calendar month in order to be eligible for a Commission. For example a Customer who makes a purchase on the 15th of March must remain a customer until the 31st of May in order to be eligible for a Commission. All transactions must occur on a HubSpot.com domain. Any transactions occurring on international domains (.fr, .jp, .de, etc.) will not be eligible for Commission. You are not eligible to receive Commission or any other compensation from us based on transactions for Other Products or if: (i) such compensation is disallowed or limited by federal, state or local law or regulation in the United States or the laws or regulations of your jurisdiction; (ii) the applicable Customer objects to or prohibits such compensation or excludes such compensation from its payments to us or HubSpot Affiliates; (iii) the Customer has paid or will pay such commissions, referral fees, or other compensation directly to you, (iv) the Commission payment has been obtained by fraudulent means, misuse of the Affiliate Link, in violation of any Affiliate Program Policies that we make available to you, misuse of the Affiliate Tool or by any other means that we deem to breach the spirit of the Marketing Affiliate Program, or (v) the Customer participates in any of our partner programs, including our Agency Partner Program, Sales Referral Partner Program or Sales Solutions Partner Program and is eligible to receive commission in relation to the Customer Transaction under any of these programs. If at any point you are eligible to receive a revenue share payment under the Sales Solutions Partner Program Agreement, Sales Referral Program Agreement or Agency Partner Program Agreement that payment amount will not change based on your participation in the Affiliate Program. For example, you will not be able to receive the Commission set out in this Agreement on any Partner Transaction that was completed whilst participating as a partner in the Sales Referral Partner Program (as defined in the Sales Referral Partner Program Agreement). In competitive situations with other affiliates, we may elect to provide the Commission to the affiliate that we deem to be the most eligible for Commission, at our discretion. We may discontinue Commission payments should any of the eligibility criteria set forth in this subsection fail to be met at any time. Purchases via HubSpot for Startups  or HubSpot for Entrepreneurs are not eligible for Commission payments.
HomeNav will remain solely responsible for the operation of the HomeNav Website, and Affiliate will remain solely responsible for the operation of Affiliate’s site. Each party acknowledges that its website may be subject to temporary downtime due to causes beyond its reasonable control, and that the other party retains sole right and control over the programming, content, and conduct of transactions over its website or service.
For the advertiser, we understand the concept of monitoring the status of a campaign is vitally important to ensure the campaign is achieving the best results possible. We analyze how well an affiliate marketing company monitors campaigns to ensure the best practices and guidelines are being followed by publishers in order to ensure that visitors to a publisher’s page have the right idea about the products and/or services being offered. 

Though eCommerce and affiliate channel efforts have gone global, it is not yet the seamless, omnichannel-like experience most merchants are hoping for. This is exacerbated by the fact that the leading networks and affiliates in one country may not be leaders in other countries. This makes a merchant's affiliate efforts quite challenging and requires an informed and nuanced approach to growing internationally.

Flux Advertising is an affiliate network running performance based ads. An account manager will be assigned to you to help guide you to the promotions and offers best suited for your site. This is optimal for those who need more personal attention to get started. They also offer a bonus rewards program where you can claim prizes based on your earnings.

Rise believes that the right relationships with the right publishers can take an affiliate program to the next level. We align with our clients on vetting criteria and prioritize publishers on many data points taken from tools used across our company including brand alignment, paid search spend, Alexa traffic rank, reach, compliance, and website content. By using our in-house customer relationship management (CRM) platform and our technology partners’ publisher platforms, our team recruits quickly and efficiently, providing our clients a vast network of first-name-basis relationships. We communicate with publishers on a daily basis, whether it be keeping our clients top of mind, learning about new promotional opportunities, or helping alleviate pain points; and strive to create a beneficial relationship for both parties. Rise fosters these relationships offline as well by representing our clients at affiliate marketing conferences and seminars.
“Other Products” means those products and services that we offer, which are not included in the Subscription Service (as detailed below); and, for the purposes of this Agreement, Other Products include all of our marketing software, legacy sales and marketing products, and any implementation, customization, training, consulting, additional support or other professional services, or fees for third-party products or services.
TopOffers is the Premium CPA Network, which proposes exclusive dating offers. WW coverage, high EPC, exclusive Web/Mob/App offers allow us to maximize your profit. We provide the best offers and strive to pick up individually managed programs for each partner. TopOffers team is welcoming every new affiliate with a $1,000 Welcome Bonus when they reach $10,000 revenue within their first 3 months.
SkimLinks works very similarly to VigLinks in that it is designed for bloggers who don’t want to do a lot of hands-on work to participate in an affiliate program. SkimLinks also works much like VigLinks in that it uses a plugin or script to create dynamic links in your content to send visitors to higher paying offers from merchants. SkimLinks claims to work with over 24,000 merchants/advertisers.

A purchase by a Referred Customer engaging in "Domain Speculation," which is determined by the identification of two (2) web hosting accounts with the same Referred Customer's name, email address, or other identifying characteristic as determined by FatCow and/or the identification of two (2) or more web hosting accounts that have no content on their websites or have similar content, templates or formatting, as determined by FatCow, in our sole discretion.


Geno Prussakov of AM Navigator said: “In 2018, we will see significantly higher numbers of affiliate marketing programs run in truly smart ways. Their output will be increased through (i) continuous diversification of affiliate base (by now Google has done a great job teaching everyone “not to put all eggs in one basket”), (ii) extensive use of available technologies (for better attribution, wider reach, shrewder decisions), and (iii) lessons learned from deep(er) analysis of what’s really going on in the program (from the value that different types of affiliates bring throughout customer journey to lifetime customer value of affiliate-referred conversions).” 

No Resale Limitations. Unless otherwise stated in this Agreement, Company shall not require that MA be limited to the persons or accounts to which it may market, distribute or sublicense any product or service that MA sells or desires to sell, including without limitation, the Technology, within the Territory as defined in Schedule A of this Agreement.
Some merchants run their own (in-house) affiliate programs using dedicated software, while others use third-party intermediaries to track traffic or sales that are referred from affiliates. There are two different types of affiliate management methods used by merchants: standalone software or hosted services, typically called affiliate networks. Payouts to affiliates or publishers can be made by the networks on behalf of the merchant, by the network, consolidated across all merchants where the publisher has a relationship with and earned commissions or directly by the merchant itself.
Many consumers have reservations about online behavioral targeting. By tracking users' online activities, advertisers are able to understand consumers quite well. Advertisers often use technology, such as web bugs and respawning cookies, to maximizing their abilities to track consumers.[60]:60[95] According to a 2011 survey conducted by Harris Interactive, over half of Internet users had a negative impression of online behavioral advertising, and forty percent feared that their personally-identifiable information had been shared with advertisers without their consent.[96][97] Consumers can be especially troubled by advertisers targeting them based on sensitive information, such as financial or health status.[95] Furthermore, some advertisers attach the MAC address of users' devices to their 'demographic profiles' so they can be retargeted (regardless of the accuracy of the profile) even if the user clears their cookies and browsing history.[citation needed]
Force Majeure. Neither party will be responsible for failure or delay of performance if caused by: an act of war, hostility, or sabotage; act of God; electrical, internet, or telecommunication outage that is not caused by the obligated party; government restrictions; or other event outside the reasonable control of the obligated party. Each party will use reasonable efforts to mitigate the effect of a force majeure event.
We make no express or implied warranties or representations with respect to the Affiliate Program or any FatCow Products and Services sold through the Affiliate Program (including, without limitation, WARRANTIES OF FITNESS, MERCHANTABILITY, NON-INFRINGEMENT, OR ANY IMPLIED WARRANTIES ARISING OUT OF COURSE OF PERFORMANCE, DEALING, OR TRADE USAGE). In addition, we make no representation that the operation of our website will be uninterrupted or error free, and we will not be liable for the consequences of any interruptions or errors, including the tracking of information concerning Referred Customers during any period of interruption.
Every affiliate marketing relationship between a merchant and the affiliate/content publisher is defined by an affiliate marketing agreement. Usually, the merchant creates the agreement, and affiliates agree to abide by the terms in order to participate. These agreements should include terms like (1) payment structure, (2) advertisement means and structure, and (3) cookie duration (i.e., once customers clicks the link, how soon do they need to purchase the product for the affiliate to get paid?)  In addition to laying a foundation for a business relationship, these agreements can also protect both merchants and affiliates in several ways.

That quickly moved to vacation properties and places that were not normally occupied by the owner, and then agents appeared to were managing several of properties at once. While Airbnb still very much has a lot of properties and hosts who fall into the first three groups, it needs to turbo charge its growth to really fill out its $31 billion valuation, which in theory puts it between Hilton and Marriott in terms of market cap. And this is one of the ways it hopes to get there: by making it much easier to list and manage properties, bring more eyeballs to its inventory, and quickly convert interested browsers into bookings.
10seos has come forward to provide you with the best  affiliate marketing companies in the World. These companies not only serve locally but they have global influence also. They are recognized for providing excellent services to the users Worldwide since many years. The rankings of the the top 10 affiliate marketing firms present in the list provided by 10seos are genuine as they are the outcome of true efforts. As the number of affiliate marketing agencies is increasing day by day which overwhelms the users and they find it difficult to choose. Hence, 10seos is the platform which removes all the confusions when it is about selecting the most authentic and effective affiliate marketing company in the World.
Jump up ^ Shashank SHEKHAR (2009-06-29). "Online Marketing System: Affiliate marketing". Feed Money.com. Archived from the original on 2011-05-15. Retrieved 2011-04-20. During November 1994, CDNOW released its BuyWeb program. With this program CDNOW was the first non-adult website to launch the concept of an affiliate or associate program with its idea of click-through purchasing.
Within an affiliate agreement, the affiliate acts as an independent contractor without a joint venture or other legal entity. By signing the affiliate agreement, the affiliate acknowledges understanding of company policies indicated in the website and agrees to the outlined terms. The affiliate agreement may also require that the affiliate agree not to include any spam on the website and generally comply with federal and state anti-spam laws.
The most well-known paper click network is Google Adwords. there is a misconception that Google does not allow any affiliate ads on its Adwords network. This is simply not true. Google does, however, have some very strict guidelines for what is acceptable. Before you get started, it is absolutely crucial that you read the Google Adwords terms and conditions. Do not skip this step. Google is known for banning people’s accounts with absolutely no warning for relatively small infractions. It’s not fun to go through the terms or conditions, but in this case, you really need to do it.
This Affiliate Agreement ("Agreement") contains the complete terms and conditions between us, FatCow ("FatCow") and you, regarding your application to and participation in, the FatCow Affiliate Program (the “Affiliate Program”) as an affiliate of FatCow (an “Affiliate”), and the establishment of links from your website to our website, https://www.FatCow.com.
Flexoffers is another huge affiliate marketing network. They pay you (the affiliate) a lot faster than others in the industry. It has more than 10 years of experience in the field. While they do not offer anything that is neither groundbreaking nor revolutionary, they do provide a solid array of tools and features that will surely aid you in your campaigns. In addition to the fast payouts, Flexoffers lets you choose from thousands of affiliate programs to promote, offers various content delivery formats, and more.
There are several ways to find an affiliate program that provides offers for a specific business vertical. The key is to apply multiple techniques to eliminate any possible bias. The place to begin your research would be Affiliate Networks directories, such as the one that mobyaffiliates hosts. To evaluate multiple networks you may pick up from a directory, you need to find people’s feedback on these networks on places like Quora, online forums and LinkedIn. Make sure you tried multiple search queries on these resources to find as much feedback as possible, avoid comments that are strictly negative or positive, genuine feedback is usually in between these two extremes. On LinkedIn you can find both affiliate networks company employees to ask questions and groups dedicated to affiliate industry. But again – don’t expect an affiliate network employees to share with you any cons of the company they work for, approach these people to figure out in general – do they provide offers for a particular vertical or not.
For purposes of this Agreement, the Technology means the electronic access to programs, content and documentation, and Company's end user license agreement as it may be modified by Company for use in the Territory. The relationship between the corporate user and Company and/or its Affiliates shall be as specified in the applicable Company end user license agreement. Notwithstanding the foregoing, as between Company and MA, MA shall be responsible as defined for providing customer and technical support to end users in the Territory. MA will notify Company immediately in the event that it is unable to respond effectively to any end users’ requests.
A purchase by a Referred Customer engaging in "Domain Speculation," which is determined by the identification of two (2) web hosting accounts with the same Referred Customer's name, email address, or other identifying characteristic as determined by FatCow and/or the identification of two (2) or more web hosting accounts that have no content on their websites or have similar content, templates or formatting, as determined by FatCow, in our sole discretion.
5.1. We may modify any of the terms and conditions in this Agreement at any time at our sole discretion. In such event, you will be notified by email, (sent to the email address provided in the course of your registration with the Company). Modifications may include, but are not limited to, changes in the payment procedures and the AWeber Affiliate Program rules. If any modification is unacceptable to you, you may terminate this Agreement. Your continued participation in the Program following the email of the change notice and the new Agreement on our site will indicate your agreement to the changes.
8.2. Affiliates that advertise among other keywords or exclusively bid in their pay-per-click campaigns on keywords such as AWeber, AWeber.com, www.AWeber, Awebber, and/or any misspellings or similar alterations of these - be it separately or in combination with other keywords - will be considered trademark violators, and will be terminated from AWeber's Affiliate Program. We will do everything possible to contact the Affiliate prior to the ban. However, we reserve the right to expel any trademark violator from our Affiliate Program without prior notice, and on the first occurrence of such pay-per-click bidding behavior.
When we organize ourselves, it's not natural to jump between different unrelated apps - our brains want us to make notes and schedule reminders in the same place, like in a diary. In Awesome Note, you can attach any pictures, videos and even drawings, and you can use it as a place to record your thoughts about your day, for a bit of extra motivation.
The landing page displaying the personalized discount code is configured to prevent search engines from crawling the page. This is important, because we don’t want customers coming to this page organically – only affiliate referrals should see this page. To prevent search engines from crawling the page, we added a “Disallow” line in our robots.txt file and the land page also has a line of html that reads:
If you are a mobile-first company or a company that wants to grow its mobile app user base, using authentic app affiliates can be helpful, especially when you are able to get all the data you need to monitor for success. Make sure to pursue all the information you need to make smart, informed decisions about your mobile campaigns, and the high-quality customers with high LTV will pay off in the long run, setting you and your company up for long-term success.
Get on board around the US with Boatbound! This boat rental app could serve as the platform for planning your next party (assuming there’s water nearby – might want to check that first). Some include captains, while others allow you to take the helm. Sadly, it doesn’t seem to be available in other countries, but no worries – you can always visit us in Amsterdam if the US is too far away!
Affiliate marketing currently lacks industry standards for training and certification. There are some training courses and seminars that result in certifications; however, the acceptance of such certifications is mostly due to the reputation of the individual or company issuing the certification. Affiliate marketing is not commonly taught in universities, and only a few college instructors work with Internet marketers to introduce the subject to students majoring in marketing.[37]
Google must certainly be planning to swallow up the entire travel industry, and Google Trips seems to be the sneaky first step to consolidating everything you need in one (ad-serving) place. Right now it’s mostly based on submitted content and consolidation of travel tips/guides/maps, but expect the features to get more comprehensive as Google continues to find ways to take our money.
There is still a big hole in the market with apps. Most of the marketers and developers out there are looking at apps as products, whereas this article discusses how apps can also be tools. There are ways to capitalize on a hot market without competing directly with everyone else. The affiliate market will essentially become a secondary market within apps, which is untapped at this point and ready to rock.
TopOffers is the Premium CPA Network, which proposes exclusive dating offers. WW coverage, high EPC, exclusive Web/Mob/App offers allow us to maximize your profit. We provide the best offers and strive to pick up individually managed programs for each partner. TopOffers team is welcoming every new affiliate with a $1,000 Welcome Bonus when they reach $10,000 revenue within their first 3 months.
ArmorAds is the mobile Ad Network by Kimia Group.  Its data-driven platform provides top performing smartlinks to CPA, CPL and CPS offers worldwide. Key verticals include mobile content, games, sweepstakes, dating, and health and beauty. ArmorAds covers more than 200 geos with over 2500 campaigns. The platform also features ArmorAds Pro-Tech anti-fraud security for advertisers.

On the pros side of having an in-house affiliate program are such factors as having a control over the whole system, quality assurance and reducing costs if you manage to keep your affiliate program department small. On the cons side such things as it’ll take time to build a significant size affiliate base, advertising costs, potentially costly mistakes. Expect for a very few occasions when you’re launching a unique product or service and monetizing it with ads from an affiliate network may present a challenge, you better off to just sign up a reputable affiliate network.


Affiliate marketing is an online advertising channel in which advertisers (online merchants that sell products or services) pay publishers (independent parties that promote the products or services of an advertiser on their Web site) only for results, such as a visitor making a purchase or filling out a form, rather than paying simply to reach a particular audience. This "pay-for-performance" model is in essence the modern version of the "finders'-fee" model, where individuals who introduce new clients to a business are compensated. The difference in the case of affiliate marketing is that advertisers pay their publishers only when the new client introduction results in a sale or a lead, making it a low-risk, high-reward environment for both parties.


1.2. You must be approved by the Company before your participation in AWeber's Affiliate Program. Company reserves the right to withhold or refuse approval for any reason and without providing any further detail as to the reason(s) of the application rejection. Once you have been approved, your continued right to participate is conditioned upon the ongoing compliance with the terms and conditions of this Agreement. Failure of the Affiliate to observe the terms and conditions of this Agreement or privacy policy posted on Company's Site will disqualify Affiliate from participating in the Program. Affiliate shall promptly notify Company in the event of a material change in its business practices or strategy. Approval may be withdrawn by Company, at any time and for any reason.
By far the most widely used affiliate advertising method and probably the most effective method is by creating a high quality website or blog. This is beginning to get a bit tougher to succeed with. It used to be easy to manipulate the Google search results and rank almost any website even if it was low quality. These days, however, it really does take a high quality website to rank highly in Google search results.
There is no one affiliate advertising method that will work for everyone. The vast majority of successful affiliate marketers have only become successful through testing trial and error. Do not be afraid of failure, especially what you’re new to affiliate advertising. There is a big learning curve involved. But once you master this, it is something that can make you money every single day with very little effort. Believe in yourself, keep going, and never give up. Because you can fail to follow in different times but if you succeed once your entire life could change.
Working with affiliate marketing companies has a lot of business benefits. Operating on a CPA model means they offer a low-risk strategy that can yield huge results. It’s a performance driven approach that only rewards affiliate partners who generate sales. Advertisers don’t pay-out unless the campaign is successful, which generates a strong ROI making this channel one of the most profitable digital channels to exist. This also means that affiliate marketing companies don’t get paid unless your campaign generates positive results.
Hi, Jamie! Very good list. I needed something like this for 2018 so that I know what to target in the future blogs I create. As for now, I’m comfortable using SiteGround affiliate network and it’s pretty good actually. Their hosting service is pretty much the best considered its price. I’ve tried others but SiteGround stands out. I’ll also try new affiliate networks, something from the list you have just provided. I think Amazon is too saturated at the moment, and I need a better network. 2018 will be interesting indeed.

11.1. No Agency. Each party shall act as an independent contractor and shall have no authority to obligate or bind the other in any respect, and nothing in this Agreement (including any Offer) shall create any partnership, joint ventures, agency, franchise, sales representative or employment relationship between the parties. Neither party shall make any statement, whether on their sites or otherwise, that reasonably would contradict anything in the paragraph.


The first key factor that distinguish a successful app affiliate network is its relationships with advertisers and ability to provide publishers with high quality traffic offers in lots of geo locations and verticals. The second one is the level of customer support, educational materials providing and training to help affiliate marketers to generate more revenue. Finally, providing additional incentives in a form of a loyal program, rewards and contests often makes affiliates decision to prefer specific app affiliate network.
An affiliate marketing agreement may be a merchant’s first defense to prevent third-party advertisers from using unlawful or distasteful advertising practices to advertise the merchant’s business.  Of course, you want affiliates to advertise your company in a legal and professional way, but even more importantly, there’s a chance you could be held liable if they don’t.

In another example of effective affiliate marketing, Button recently launched app-to-app marketing technology that shows users relevant “buttons” in one app that connect them to another app. So if one makes a restaurant reservation on OpenTable, a button might link to Uber with the destination pre-filled. This is both relevant and a much better user experience that feels far less like advertising.
FatCow will process orders placed by Referred Customers who follow the Links from an Affiliate Site to FatCow. We reserve the right, in our sole discretion, to reject orders that do not comply with certain requirements that we may establish from time to time. All aspects of order processing and fulfillment, including FatCow’s services, cancellation, processing, refunds and payment processing will be our responsibility. We will track the Qualified Purchases generated by your Affiliate Site and will make this information available to you through our website. To permit accurate tracking, reporting, and commission accrual, you must ensure that the Links between your website and our website are properly formatted.
TopOffers is the Premium CPA Network, which proposes exclusive dating offers. WW coverage, high EPC, exclusive Web/Mob/App offers allow us to maximize your profit. We provide the best offers and strive to pick up individually managed programs for each partner. TopOffers team is welcoming every new affiliate with a $1,000 Welcome Bonus when they reach $10,000 revenue within their first 3 months.
“Airbnb has always maintained affiliate relationships with partners around the world,” a spokesperson for the company told TechCrunch in a statement. “In 2015 we ended some inactive partners, but have maintained others. The new landing page serves as simple, single place for potential partners to find the information they need to become an Airbnb affiliate and is available in all countries that Airbnb operates.”
8.2. Affiliates that advertise among other keywords or exclusively bid in their pay-per-click campaigns on keywords such as AWeber, AWeber.com, www.AWeber, Awebber, and/or any misspellings or similar alterations of these - be it separately or in combination with other keywords - will be considered trademark violators, and will be terminated from AWeber's Affiliate Program. We will do everything possible to contact the Affiliate prior to the ban. However, we reserve the right to expel any trademark violator from our Affiliate Program without prior notice, and on the first occurrence of such pay-per-click bidding behavior.
There are three main types of affiliate ads: pay-per-click, pay-per-lead, and pay-per-sale. Each of these affiliate ad types has one thing in common. They are all performance based — you don’t earn money until your readers perform an action such as clicking on a link or clicking on a link and then purchasing the product on the page to which the link takes them.
For an affiliate or publisher point of view the CPM model advantage is that they get paid each time ads were shown in their inventory and it doesn’t matter if those ads lead to specific actions or not. But on the flip side this model doesn’t guarantee that you can make the most of your inventory, your audience may react better and take actions on some particular type of offers but you just don’t know what they are. In short it’s capable to generate for you a predictable income flow.
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