In the last couple of years, several high-profile brands and influencers (Warner Brothers and the Kardashians, to name a few) have come under scrutiny for failing to disclose paid advertisements. Along with this enhanced focus from the FTC comes the new General Protection Data Regulation (GDPR) regulations, ensuring affiliate marketers will be more focused on compliance and transparency than ever before.
For an affiliate or publisher point of view the CPM model advantage is that they get paid each time ads were shown in their inventory and it doesn’t matter if those ads lead to specific actions or not. But on the flip side this model doesn’t guarantee that you can make the most of your inventory, your audience may react better and take actions on some particular type of offers but you just don’t know what they are. In short it’s capable to generate for you a predictable income flow.
This Affiliate Agreement ("Agreement") contains the complete terms and conditions between us, FatCow ("FatCow") and you, regarding your application to and participation in, the FatCow Affiliate Program (the “Affiliate Program”) as an affiliate of FatCow (an “Affiliate”), and the establishment of links from your website to our website, https://www.FatCow.com.
We will provide all of the information necessary for you to make Links from your Affiliate Site to our site. FatCow will be solely responsible for order processing (including payment processing, cancellations, and refunds) for orders for FatCow Products and Services placed by a Referred Customer following a Link from your Affiliate Site, for tracking the volume and amount of Qualified Purchases generated by your Affiliate Site, and for providing information to Affiliates regarding Qualified Purchase statistics. FatCow will be solely responsible for all order processing, including but not limited to payment processing, cancellations, refunds and related FatCow service.
Our clients love the growth and profitability we bring through their affiliate channel as well as insights we provide along the way. We look to improve every step of the purchase funnel and truly partner with our advertisers and clients to optimize the purchase path while providing true transparency as we work to achieve goals for our clients. We’re the affiliate marketing agency of choice for some of the world’s best brands and are proud of the trust they place in our support of their marketing efforts.
AdWork Media is an innovative global affiliate network featuring powerful publisher tools including mobile-friendly Content Lockers, Link Lockers, Product Lockers, and Offer Walls. Their 1,400+ incent offer base is comprised of top converting mobile campaigns in a variety of niches. AdWork Media’s platform and tools are built on a 100% custom in-house platform that allows them to continuously improve the publisher experience. Publishers can access advanced reports, pixel placement, postback tracking, API feeds, automatic geo-redirection, customizable monetization tools, and much more.
A pop-up ad is displayed in a new web browser window that opens above a website visitor's initial browser window. A pop-under ad opens a new browser window under a website visitor's initial browser window.:22 Pop-under ads and similar technologies are now advised against by online authorities such as Google, who state that they "do not condone this practice".
AdEngage shows targeted text ads (they now have PhoText Ads which includes a small image with the text). They sell ads as a weekly sponsorship package with your ad space priced by week. You set your own rate, but advertisers can see your stats, so they can evaluate your cost per click anyway. If your inventory isn't purchased, CPC ads are displayed.
If you are accepted to participate in the Affiliate Program, then upon notification of acceptance, the terms and conditions of this Agreement shall apply in full force and effect, until terminated, pursuant to the terms set forth below. Further, you will need to complete any enrollment criteria set out in the Program Policies Page, if applicable. Failure to complete any enrollment criteria within thirty (30) days of your acceptance will result in the immediate termination of this Agreement and you will no longer be able to participate in the Affiliate Program.
Direct sales affiliate programs can be set up to your precise business needs and specifications. You decide the commission amount, payment structure, and what the rules are. Most advertisers offer their affiliates a 30 or 45-day window after the initial visit in which they’ll receive credit for a sale. Not everyone purchases instantly and many people take time to think it over before returning a few days later. If a visitor purchases within this time-frame then it’s only fair that the affiliate receives commission.