The first known large-scale non-commercial spam message was sent on 18 January 1994 by an Andrews University system administrator, by cross-posting a religious message to all USENET newsgroups.[12] In January 1994 Mark Eberra started the first email marketing company for opt in email list under the domain Insideconnect.com. He also started the Direct Email Marketing Association to help stop unwanted email and prevent spam. [13] [14]
The most well-known paper click network is Google Adwords. there is a misconception that Google does not allow any affiliate ads on its Adwords network. This is simply not true. Google does, however, have some very strict guidelines for what is acceptable. Before you get started, it is absolutely crucial that you read the Google Adwords terms and conditions. Do not skip this step. Google is known for banning people’s accounts with absolutely no warning for relatively small infractions. It’s not fun to go through the terms or conditions, but in this case, you really need to do it.
According to an independent survey commissioned by Rakuten and Forrester, the US affiliate marketing industry is on track to become a 6.8 Billion dollar space by 2020, already driving more than 16% of total e-commerce orders in the US. This shouldn’t come as a surprise — given the Facebook and Google duopoly accounts for 89% of all ad spend, publishers have had to seek alternative methods to monetize, and a whopping 83% of merchants have already taken advantage of these affiliate networks to spark new relationships with key publishers. The terms for every deal and relationship vary, sometimes publishers are paid out on clicks, whereas other deals are built around the purchase, and historically this flexibility has worked out. The program made for desktop in the late 90’s has provided a solid foundation for both publishers and merchants alike.
A pop-up ad is displayed in a new web browser window that opens above a website visitor's initial browser window.[31] A pop-under ad opens a new browser window under a website visitor's initial browser window.[24]:22 Pop-under ads and similar technologies are now advised against by online authorities such as Google, who state that they "do not condone this practice".[32]
While that may not sound like much, affiliate marketing can be surprisingly profitable for websites that have large, committed user bases that consistently return. After all, in affiliate marketing, every person you send to a company’s website is another chance to earn a commission. So it’s in your best interest to attract as many visitors to your site as possible so you can turn the biggest profit possible.
Cookie stuffing involves placing an affiliate tracking cookie on a website visitor's computer without their knowledge, which will then generate revenue for the person doing the cookie stuffing. This not only generates fraudulent affiliate sales but also has the potential to overwrite other affiliates' cookies, essentially stealing their legitimately earned commissions.
Desktop tracking relies on pixels, a snippet of code that picks up the end-user’s identification, aka a cookie. Pixels rely on the user’s browser to track conversion, which is easy to set up, but on smartphones, cookies are blocked as a default setting — meaning cookies are never placed on a user’s mobile device. More recently, workarounds are being created for the mobile web, but today no solution exists that allows for pixels to consistently fire into a mobile app as cookies are never used in the app world. It’s complex to find a unique identifier that can be passed back to accurately attribute.
During the Term of this Agreement, we will, at our discretion, provide you with marketing materials that you may use to promote the Resold Services (Marketing Materials). We grant to you a non-exclusive, revocable, non-transferable, non-sub licensable right and license to use the Marketing Materials for the sole purpose of advertising, promoting and/or marketing the Resold Services. You agree to use the Marketing Materials only in accordance with our guidelines and in the exact form that we provide them to you. While we will use reasonable efforts to create Marketing Materials with effective tracking codes, we are not responsible for any Affiliate Fees should those tracking codes fail to operate correctly, or should a particular Referred Customer modify its browser settings in such a way that the tracking codes are not transmitted to us. You agree not to use any of the Marketing Materials, or make any representations, warranties or other statements concerning us or the Resold Products, or any of our other products, services or our company, except as set out in this Agreement. We retain all right, title and interest in and to the Marketing Materials. You agree to make no filing or claim that contravenes our sole ownership interest in the Marketing Materials. In marketing, you agree to only use those methods that reflect positively on our brand. This means you may not use link farms, spamming, adware, stealware, hijacking, or other methods that are perceived within the internet community as unfair or unsavory. In your marketing efforts, you must identify yourself clearly, and comply with all relevant laws. In particular, you are required to comply with the regulations of the Federal Trade Commission as they relate to unfair and deceptive advertising practices, including, but not limited to, regulations regarding attribution in blogs. If you use email to market our services, each email must be individually generated, and the recipient must have a pre-existing relationship with you. You may not market to individuals who are under the age of eighteen. We own the trademarks “ServInt,” “FlexVPS,” “FlexDedicated,” “SimpleScale,” and all other marks associated with our brand (“ServInt Marks”). You may only use the ServInt Marks if they are included in the Marketing Materials. All other uses require our written permission. In particular, you may not use the ServInt Marks as adwords, metatags or domain names, alone, or in conjunction with other words. You agree to indemnify us and hold us fully harmless for claims made against us based on your violation of this paragraph.
The increased use of ad-blocking software is disrupting the digital marketing industry as we know it. People have grown tired of “interruption advertising,” whereby irrelevant ads are forced upon them or they are tricked into clicking them on their small mobile screens. Successful brand marketing depends on building relationships with consumers, and as customers demand more control over the types of ads they see, affiliate marketing has proven to be an effective way to establish, strengthen, and maintain these invaluable relationships more authentically.
Affiliate marketing, a form of performance-based marketing in which a company rewards an affiliate for driving customers to purchase their products or services, is a burgeoning business strategy in the e-commerce era. While affiliate marketing offers a number of benefits for merchants and affiliates, there are a number of potential pitfalls with the arrangements of which parties and their counsel must be aware.
Compliance with law. Each party shall separately comply with its obligations under Applicable Data Protection Law and this Addendum when processing Personal Data.  Neither party shall be responsible for the other party's compliance with Applicable Data Protection Law. In particular, each party shall be individually responsible for ensuring that its processing of the Personal Data is lawful, fair and transparent, and shall make available to data subjects a privacy statement that fulfils the requirements of Applicable Data Protection Law.
9.2. Confidentiality. Each party agrees to use the other party's Confidential Information solely for the purposes contemplated by this Agreement, and to refrain from disclosing the other party's Confidential Information to any third-party, unless (a) any disclosure is necessary and permitted in connection with the receiving party's performance of its obligations or exercise of its rights under this Agreement or any other agreement between the parties; (b) any disclosure is required by applicable law; provided, that the receiving party uses reasonable efforts to give the disclosing party reasonable advance notice thereof so as to afford the disclosing party an opportunity to intervene and seek an order or other appropriate relief for the protection of its Confidential Information from any unauthorized use or disclosure; or (c) any disclosure is made with the consent of the disclosing party. For the purposes of this Agreement "Confidential Information" includes, without limitation, the terms of this Agreement (including pricing) and information regarding existing or contemplated service, products, advertisers, processes, techniques, or know-how, or any information or data developed pursuant to the performance of the services. Notwithstanding the foregoing, Affiliate agrees that Company may divulge its personal and/or otherwise Confidential Information to an agency, legal or regulatory authority, person or entity relating to investigations, claims or actions that Affiliate has violated this Agreement or any applicable law or regulation.
Affiliate marketing has now invaded Hollywood? We know it invaded US politics in Washington as some politicians (current and retired) are silent affiliate marketers or in MLM. Maybe we can look forward to hearing in the next few years about more celebrities going from actors and actresses to home-based affiliate marketers. Wouldn’t that be something?
Libertex is the brand name of a group of companies providing clients from over 120 countries with platforms and services for forex trading, CFDs, and other online trading and educational products. We offer every client effective tools for training, analytics and education, as well as personal support where they want it. Libertex has over 650 employees worldwide.
This approach differs greatly from less savvy merchants who decide to work directly with networks in markets they do not understand or with agencies who claim to have an international presence without retaining local market knowledge, offices and staff. Merchants who opt for network managed services risk lost time, lost revenue and brand reputation damage if the network is not vigilant in understanding the culture and working with affiliates to ensure they are appropriately advertised. Networks are biased by necessity. Their interest is primarily focused on their own portfolio and recurring revenue streams. This bias can be of detriment to the growth of an affiliate channel poised to expand internationally if opportunities for increased exposure and ad placements through other platforms are ignored in favor of protecting their own bottom line.

For the advertiser, we understand the concept of monitoring the status of a campaign is vitally important to ensure the campaign is achieving the best results possible. We analyze how well an affiliate marketing company monitors campaigns to ensure the best practices and guidelines are being followed by publishers in order to ensure that visitors to a publisher’s page have the right idea about the products and/or services being offered.
14.3. This Agreement shall be governed by and interpreted in accordance with the laws of the State of Pennsylvania without regard to the conflicts of laws and principles thereof. Further, the parties hereby consent to the general jurisdiction of the federal and state courts located in Philadelphia, Pennsylvania and agree that any action or proceeding concerning this Agreement shall be brought exclusively in such courts.
Subject to the terms of this Agreement and the accrual of commissions as set forth in Section 8 above, commissions will be calculated according to the specified percentage or dollar amount set forth in the commission report in your Affiliate Console for each Qualified Purchase that accrues during the period for which such commission fee is being calculated.
So this is how the top affiliate network landscape looks like now. If you in a process of building an extra revenue flow via affiliate marketing or looking for a new channel to reach out customers for your product, get in touch with affiliate marketing programs you can get connected via the networks presented on this list. Again, we would like to stress on that the list you can see above was not build with any priority sorting in mind. We realize that every business has unique needs and hence a particular affiliate network maybe the best for some businesses but not the others. The choice is yours.
Chitika offers one-of-a-kind ad products that provide powerful and integrated promotions. They are all CPA ads for products, so is a good network to use if your site is related to shopping or has a good tie in with products. Chitika offers a wide variety of categories and ad units to choose from, so you have more control over the type of products to feature instead of depending on keywords to be picked up by their ad server.
All confidential information, including, but not limited to, any business, technical, financial, and customer information, disclosed by one party to the other during negotiation or the effective term of this Agreement which is marked "Confidential," will remain the sole property of the disclosing party, and each party will keep in confidence and not use or disclose such proprietary information of the other party without express written permission of the disclosing party.
The increased use of ad-blocking software is disrupting the digital marketing industry as we know it. People have grown tired of “interruption advertising,” whereby irrelevant ads are forced upon them or they are tricked into clicking them on their small mobile screens. Successful brand marketing depends on building relationships with consumers, and as customers demand more control over the types of ads they see, affiliate marketing has proven to be an effective way to establish, strengthen, and maintain these invaluable relationships more authentically.

MUNDOmedia is a performance-based advertising Canada-based company. The company connects more than 30,000 publishers with 2k+ advertisers, it supplies CPA, CPI and PPC offers and supports multiple traffic channels – mobile, display, search, social and email. MUNDOmedia providers affiliates with offers from such vertical channels as mobile apps, games, downloads, entertainment, healthcare, finance and gambling. Along with a dedicated manager support, the company’s design team is capable to provide a brand new design or optimize exclusive landing page or a banner creative.


6.2. Affiliates are paid approximately every 30 days, approximately 15 days after the prior period, provided that Company may, in its discretion, withhold payments until such time as referred customers have completed payment for our service. Payments shall be made by Company check or digital payment (such as PayPal). All payments are made in U.S. Dollars only. Additional payment options (including, but not limited to, electronic payments whether directly or via a 3rd-party provider) may be added at any time. Should this occur, a notice will be sent via email with details and instructions for enrollment. It is the sole responsibility of Affiliates to ensure that their payment information, regardless of means of transmission, is current and correct. Digital Payments (such as PayPal) sent to a valid email address cannot be reversed or retrans`mitted for any reason. Additionally, digital payments may be subject to total dollar amount limits as imposed by the payment provider, and if that limit should be exceeded the Affiliate will receive as many separate payments as necessary to reach the full amount earned in the given payment period.

Colmex Pro is the leading European Regulated CFD Broker. Offering Tier 2 CFD’s, as well as Live Equities, Indices, Commodities, Futures, and Forex, Colmex Pro offers nearly every investment vehicle available on the US Stock Market to international day traders. Coupled with their partner’s educational packages and trade room access Colmex Pro offers investors the best opportunity to grow and learn how to day trade successfully. CPA up to $1000
Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Its hardware products include the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPod portable media player, the Apple Watch smartwatch, and the Apple TV digital media player. Apple’s consumer software includes the OS X and iOS operating systems, the iTunes media player, the Safari web browser, and the iLife and iWork creativity and productivity suites. Its online services include the iTunes Store, the iOS App Store and Mac App Store, and iCloud.
HomeNav will remain solely responsible for the operation of the HomeNav Website, and Affiliate will remain solely responsible for the operation of Affiliate’s site. Each party acknowledges that its website may be subject to temporary downtime due to causes beyond its reasonable control, and that the other party retains sole right and control over the programming, content, and conduct of transactions over its website or service.
You shall not create, publish, transmit or distribute, under any circumstances, any bulk email messages (also known as "SPAM") without prior written consent from FatCow, to be granted or denied in FatCow’s sole discretion, in each instance. Additionally, you may only send emails containing a FatCow affiliate link and or a message regarding FatCow or FatCow's Affiliate Program to people who have previously consented to receiving such communications from you. Your failure to abide by this Section 14, the CAN-SPAM Act of 2003, our Anti-Spam Policy, and all applicable laws relating to email communications, in any manner, will be deemed a material breach of this Agreement by you and will result in the forfeiture by you of any and all rights you may have to any commissions and the termination of your participation in the Affiliate Program. Further, if your account has excessive clicks in a very short period of time as determined by FatCow in its sole discretion, the Affiliate relationship may be terminated.
Your acceptance of this Agreement and participation in the Affiliate Program will not violate (i) any provision of law, rule, or regulation to which you are subject, (ii) any order, judgment, or decree applicable to you or binding upon your assets or properties, (iii) any provision of your by-laws or certificate of incorporation, or (iv) any agreement or other instrument applicable to you or binding upon your assets or properties.
Filtering through offers is simple thanks to the intuitive interface and you’ll be able to filter them by categories and sale prices. One nice feature that ClickBank offers is the ability to view rebill totals, so you can avoid products that are continually returned by buyers. This is a priceless feature that allows for the maximization of revenue.

2.3. All Affiliates shall maintain and post in a conspicuous manner on any website involved in the Program a privacy policy that clearly and adequately describes how consumer information is collected and used. The privacy policy must fully and accurately disclose your use of third-party technology, use of cookies, and options for discontinuing use of such cookies. The privacy policy and data protection mechanisms used must comply with all data privacy and protection regulations which apply within the countries the Affiliate conducts business (examples include but are not limited to EU Privacy Shield, GDPR, etc.). Company reserves the right to review your privacy policy as necessary. Failure to have a privacy policy may result in termination from the Program.
We will provide all of the information necessary for you to make Links from your Affiliate Site to our site. FatCow will be solely responsible for order processing (including payment processing, cancellations, and refunds) for orders for FatCow Products and Services placed by a Referred Customer following a Link from your Affiliate Site, for tracking the volume and amount of Qualified Purchases generated by your Affiliate Site, and for providing information to Affiliates regarding Qualified Purchase statistics. FatCow will be solely responsible for all order processing, including but not limited to payment processing, cancellations, refunds and related FatCow service.
Publishers can offer advertisers the ability to reach customizable and narrow market segments for targeted advertising. Online advertising may use geo-targeting to display relevant advertisements to the user's geography. Advertisers can customize each individual ad to a particular user based on the user's previous preferences.[27] Advertisers can also track whether a visitor has already seen a particular ad in order to reduce unwanted repetitious exposures and provide adequate time gaps between exposures.[72]
Your display ads should be visually stimulating to viewers and aim to hold their attention long enough to entice them to click to your website. Though it's natural to want to share all the details about your product, you should be as simple as possible with your display ads so that viewers aren't overwhelmed. If you include too much information right off the bat, viewers could stop reading or lose interest - simply because there's too much to read. The ad should be simple and direct.

Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Its hardware products include the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPod portable media player, the Apple Watch smartwatch, and the Apple TV digital media player. Apple’s consumer software includes the OS X and iOS operating systems, the iTunes media player, the Safari web browser, and the iLife and iWork creativity and productivity suites. Its online services include the iTunes Store, the iOS App Store and Mac App Store, and iCloud.


Established in 1997, FOREX CLUB (the company) is the brand name for a group of companies that provides clients from over 120 countries with platforms and services for trading forex, CFDs and other online trading and educational products. We offer every client effective tools in training, analytics and education, as well as personal support where they want it. FOREX CLUB has over 650 employees worldwide.  In 2011 alone, over 45,000 traders chose to learn forex trading with us.  FOREX CLUB was one of the industry’s first to offer zero spread trading and commission refunds on all unprofitable trades.
If we reject your application, for any reason, you may not re-apply to the Affiliate Program utilizing the same domain name/URL or reapply using a different domain/URL name and then add the previously rejected domain name/URL to your affiliate account. FatCow, in its sole discretion, reserves the right to notify or to not notify any prospective affiliate of their rejection or removal from the Affiliate Program at any time.
Once you complete an application to become an Affiliate, we will review your application and notify you whether you have been accepted to participate in the Affiliate Program, or not.  Before we accept an application, we may want to review your application with you, so we may reach out to you for more information. We may require that you complete certain requirements or certification(s) before we accept your application. If we do not notify you that you are accepted to participate in the Affiliate Program within thirty (30) days from your application, your application is considered to be rejected.
Disclosure of Material Connection: Some of the links on this page above are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”
Kevin Edwards, Global Client Strategy Director of AWIN, put it this way: “Data will continue to underpin the channel’s success. When one of the world’s most important marketers bemoans the state of digital marketing as opaque and lacking transparency, it sends a clear signal about the opportunity for affiliate marketing. P&G’s chief marketing officer made that statement earlier in 2017 and it should be a lightbulb moment for us about positioning the channel as the foremost, results-driven opportunity available to digital marketers. This can only be achieved if we get better at sharing significantly more data to facilitate a more three-dimensional and qualitative view of affiliate marketing beyond last click. Lifetime value holds the key to building a more rounded view of the power of affiliates to deliver quality customers.”
Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.[citation needed]
After your acceptance of the terms and conditions set out in this PowerPartner™ Affiliate Marketing Agreement (Agreement), we agree to appoint you as an authorized, limited, marketing representative for ServInt (ServInt, we, us, our). This Agreement does not give you an exclusive territory. Other affiliates, resellers and agents can and will compete against you for the same or similar customers. Your customers (the Referred Customer) are free to become our direct customers. We will not directly and specifically target your customers. You agree that general advertising, if directed to more than one entity, is not specifically or directly targeting your customers. Any link or other method to sign up potential Referred Customers must require affirmative action on the part of the Referred Customer. New sign ups may not be automatically generated. The Term of this Agreement is month-to-month, and may be terminated by either party upon five business days written notice.
Rise believes that the right relationships with the right publishers can take an affiliate program to the next level. We align with our clients on vetting criteria and prioritize publishers on many data points taken from tools used across our company including brand alignment, paid search spend, Alexa traffic rank, reach, compliance, and website content. By using our in-house customer relationship management (CRM) platform and our technology partners’ publisher platforms, our team recruits quickly and efficiently, providing our clients a vast network of first-name-basis relationships. We communicate with publishers on a daily basis, whether it be keeping our clients top of mind, learning about new promotional opportunities, or helping alleviate pain points; and strive to create a beneficial relationship for both parties. Rise fosters these relationships offline as well by representing our clients at affiliate marketing conferences and seminars.

5.1. Marketer shall earn a forty percent (40%) commission on sales of any Products sold through the Link, and Marketer shall earn an additional five percent (5%) commission on sales of any Product sold through a Sub-Marketer’s Link, except that Fundraising Coach is not responsible, and shall not be required to make commission payments to Marketer, in the event that said cookies are lost or destroyed in any manner, including but not limited to a user’s clearing of the cache or cookies on their web browser.
Betfair Affiliates is the affiliate marketing program for the well known Betfair betting website. Betfair’s primary market is sports betting. It’s actually a betting exchange, so it allows gamblers to place lay bets too – in other words, bets that bank on the opposite outcome. Betfair also offers in-play betting that allows users to lock in profits before the match ends. They also have great offers for the new customers to Betfair Casino.
MERCHANT.COM MAKES NO EXPRESS OR IMPLIED REPRESENTATIONS OR WARRANTIES REGARDING MERCHANT.COM SERVICE AND WEB SITE OR THE PRODUCTS OR SERVICES PROVIDED THEREIN, ANY IMPLIED WARRANTIES OF MERCHANT.COM ABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT ARE EXPRESSLY DISCLAIMED AND EXCLUDED. IN ADDITION, WE MAKE NO REPRESENTATION THAT THE OPERATION OF OUR SITE WILL BE UNINTERRUPTED OR ERROR FREE, AND WE WILL NOT BE LIABLE FOR THE CONSEQUENCES OF ANY INTERRUPTIONS OR ERRORS.

It’s common for users to experience the same journey when being linked from a publisher to a merchant, neglecting those that already have the app installed and the power of the product deep link, resulting in a significantly lower total amount of buyers. As a user, why would you go to a mobile web page when you already have an app installed, loaded with your payment details?

Since the emergence of affiliate marketing, there has been little control over affiliate activity. Unscrupulous affiliates have used spam, false advertising, forced clicks (to get tracking cookies set on users' computers), adware, and other methods to drive traffic to their sponsors. Although many affiliate programs have terms of service that contain rules against spam, this marketing method has historically proven to attract abuse from spammers.


This agreement has been made in and will be construed and enforced in accordance with the laws of the State of Missouri without giving effect to Missouri’s conflict of laws principles. Any action arising hereunder will be brought exclusively in the state courts located in St. Louis County, Missouri or in the United States District Court for the Eastern District of Missouri.
Amendment; No Waiver. We may update and change any part or all of this Agreement, including by replacing it in its entirety. If we update or change this Agreement, the updated Agreement will be made available to you via the Affiliate Tool and we will let you know by email. The updated Agreement will become effective and binding on the next business day after we have notified you. When we change this Agreement, the "Last Modified" date above will be updated to reflect the date of the most recent version. We encourage you to review this Agreement periodically.  If you don’t agree to the update, change or replacement, you can choose to terminate as we describe above. No delay in exercising any right or remedy or failure to object will be a waiver of such right or remedy or any other right or remedy. A waiver on one occasion will not be a waiver of any right or remedy on any future occasion.
9.2. Each party agrees not to use the other's proprietary materials in any manner that is disparaging, misleading, obscene or that otherwise portrays the party in a negative light. Each party reserves all of its respective rights in the proprietary materials covered by this license. Other than the license granted in this Agreement, each party retains all right, title, and interest to its respective rights and no right, title, or interest is transferred to the other.
6.2. Affiliates are paid approximately every 30 days, approximately 15 days after the prior period, provided that Company may, in its discretion, withhold payments until such time as referred customers have completed payment for our service. Payments shall be made by Company check or digital payment (such as PayPal). All payments are made in U.S. Dollars only. Additional payment options (including, but not limited to, electronic payments whether directly or via a 3rd-party provider) may be added at any time. Should this occur, a notice will be sent via email with details and instructions for enrollment. It is the sole responsibility of Affiliates to ensure that their payment information, regardless of means of transmission, is current and correct. Digital Payments (such as PayPal) sent to a valid email address cannot be reversed or retrans`mitted for any reason. Additionally, digital payments may be subject to total dollar amount limits as imposed by the payment provider, and if that limit should be exceeded the Affiliate will receive as many separate payments as necessary to reach the full amount earned in the given payment period.
“Subscription Service” means our web-based sales software that is subscribed to, and developed, operated, and maintained by us, accessible via http://www.hubspot.com or another designated URL, and add-on products to our sales software. For the purposes of this Agreement, the Subscription Service does not include our legacy sales products, any implementation, customization, training, consulting, additional support or other professional services, or fees for third-party products or services.
Affiliate marketing has grown quickly since its inception. The e-commerce website, viewed as a marketing toy in the early days of the Internet, became an integrated part of the overall business plan and in some cases grew to a bigger business than the existing offline business. According to one report, the total sales amount generated through affiliate networks in 2006 was £2.16 billion in the United Kingdom alone. The estimates were £1.35 billion in sales in 2005.[15] MarketingSherpa's research team estimated that, in 2006, affiliates worldwide earned US$6.5 billion in bounty and commissions from a variety of sources in retail, personal finance, gaming and gambling, travel, telecom, education, publishing, and forms of lead generation other than contextual advertising programs.[16]
Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.[citation needed]
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