IN NO EVENT SHALL COMPANY BE LIABLE TO “MA”, ITS CLIENTS, OR ANY THIRD PARTY FOR ANY TORT OR CONTRACT DAMAGES OR INDIRECT, SPECIAL, GENERAL, INCIDENTAL OR CONSEQUENTIAL DAMAGES, INCLUDING BUT NOT LIMITED TO, LOSS OF PROFITS OR ANTICIPATED PROFITS AND LOSS OF GOODWILL, ARISING IN CONNECTION WITH THE USE (OR INABILITY TO USE) OR DISTRIBUTION OF THE TECHNOLOGY FOR ANY PURPOSE WHATSOEVER.
Within a few weeks of joining the program, you will receive an additional, personalized e-mail from a member of our team at LinkShare. This e-mail will provide you with more information to jump start your promotion of Best Buy so you can get some helpful direction and start earning money fast. We'll provide tips, great promotions and specific products that Best Buy wants you to help promote. Furthermore, as part of our newsletter efforts, you will receive notifications about our 2-Day and 3-Day Sales as they arise, Special Announcements (alerts about changes to the program terms or other high priority messages) and of course, Holiday offers and promotions!

Shopify is probably the most popular e-commerce solutions provider out there, but because there are so many products and options, newcomers can easily get confused. If you believe your audience has products to sell and could benefit from Shopify’s products and are able to elucidate the benefits of signing up for Shopify, you can definitely earn some big money with their affiliate program.
Flux Advertising is an affiliate network running performance based ads. An account manager will be assigned to you to help guide you to the promotions and offers best suited for your site. This is optimal for those who need more personal attention to get started. They also offer a bonus rewards program where you can claim prizes based on your earnings.
8.1. You are free to promote your own web sites, but naturally any promotion that mentions Merchant.com could be perceived by the public or the press as a joint effort. You should know that certain forms of advertising are always prohibited by Merchant.com. For example, advertising commonly referred to as "spamming" is unacceptable to us and could cause damage to our name. Other generally prohibited forms of advertising include the use of unsolicited commercial email (UCE), postings to non-commercial newsgroups and cross-posting to multiple newsgroups at once. In addition, you may not advertise in any way that effectively conceals or misrepresents your identity, your domain name, or your return email address. You may use mailings to customers to promote Merchant.com so long as the recipient is already a customer or subscriber of your services or web site, and recipients have the option to remove themselves from future mailings. Also, you may post to newsgroups to promote Merchant.com so long as the news group specifically welcomes commercial messages. At all times, you must clearly represent yourself and your web sites as independent from Merchant.com. If it comes to our attention that you are spamming, we will consider that cause for immediate termination of this Agreement and your participation in the Merchant.com Affiliate Program. Any pending balances owed to you will not be paid if your account is terminated due to such unacceptable advertising or solicitation.
Jump up ^ Shashank SHEKHAR (2009-06-29). "Online Marketing System: Affiliate marketing". Feed Money.com. Archived from the original on 2011-05-15. Retrieved 2011-04-20. During November 1994, CDNOW released its BuyWeb program. With this program CDNOW was the first non-adult website to launch the concept of an affiliate or associate program with its idea of click-through purchasing.
This Agreement contains the entire agreement between the parties, and no representations, statements or inducements, oral or written, not contained herein, shall be binding upon the parties. Company expressly disclaims the making of, and MA acknowledges that it has not received a warranty or guaranty, express or implied, as to the potential volume, profits or success of the business venture contemplated by this Agreement.
Eligibility. To be eligible for Commission (i) an Affiliate Lead must be accepted and valid in accordance with the ‘Acceptance and Validity’ section, (ii) a Customer Transaction must have occurred (iii)  a Customer must remain a customer sixty (60) days plus the number of days until the end of that calendar month in order to be eligible for a Commission. For example a Customer who makes a purchase on the 15th of March must remain a customer until the 31st of May in order to be eligible for a Commission. All transactions must occur on a HubSpot.com domain. Any transactions occurring on international domains (.fr, .jp, .de, etc.) will not be eligible for Commission. You are not eligible to receive Commission or any other compensation from us based on transactions for Other Products or if: (i) such compensation is disallowed or limited by federal, state or local law or regulation in the United States or the laws or regulations of your jurisdiction; (ii) the applicable Customer objects to or prohibits such compensation or excludes such compensation from its payments to us or HubSpot Affiliates; (iii) the Customer has paid or will pay such commissions, referral fees, or other compensation directly to you, (iv) the Commission payment has been obtained by fraudulent means, misuse of the Affiliate Link, in violation of any Affiliate Program Policies that we make available to you, misuse of the Affiliate Tool or by any other means that we deem to breach the spirit of the Marketing Affiliate Program, or (v) the Customer participates in any of our partner programs, including our Agency Partner Program, Sales Referral Partner Program or Sales Solutions Partner Program and is eligible to receive commission in relation to the Customer Transaction under any of these programs. If at any point you are eligible to receive a revenue share payment under the Sales Solutions Partner Program Agreement, Sales Referral Program Agreement or Agency Partner Program Agreement that payment amount will not change based on your participation in the Affiliate Program. For example, you will not be able to receive the Commission set out in this Agreement on any Partner Transaction that was completed whilst participating as a partner in the Sales Referral Partner Program (as defined in the Sales Referral Partner Program Agreement). In competitive situations with other affiliates, we may elect to provide the Commission to the affiliate that we deem to be the most eligible for Commission, at our discretion. We may discontinue Commission payments should any of the eligibility criteria set forth in this subsection fail to be met at any time. Purchases via HubSpot for Startups  or HubSpot for Entrepreneurs are not eligible for Commission payments.

In February 2000, Amazon announced that it had been granted a patent[14] on components of an affiliate program. The patent application was submitted in June 1997, which predates most affiliate programs, but not PC Flowers & Gifts.com (October 1994), AutoWeb.com (October 1995), Kbkids.com/BrainPlay.com (January 1996), EPage (April 1996), and several others.[9]
Furthermore, advertisers may encounter legal problems if legally required information doesn't actually display to users, even if that failure is due to technological heterogeneity.[86]:i In the United States, the FTC has released a set of guidelines indicating that it's the advertisers' responsibility to ensure the ads display any required disclosures or disclaimers, irrespective of the users' technology.[86]:4–8

Application programming interfaces have been around since the 1960s, but they have not always been used in affiliate marketing programs. In the past, publishers were collecting pieces of content or images from merchants, and then used one part of their website for displaying a snippet of code that’s rendering data feed. This wasn’t the brightest solution, however; as it implied further complications in cases when publishers wanted to integrate dynamic content on their website.
Instead of building from the ground up, many networks are leveraging technology that already exists, then building on top of it to customize their systems. We see this all the time with HasOffers. For example, Kiip, a mobile advertising network with powerhouse clients like McDonald’s, Coca-Cola, Johnson & Johnson, Wrigley, Pepsi, and BMW, decided to build on top of HasOffers instead of starting from scratch. “After sitting down with the HasOffers team, it quickly became clear that we could rely on something that was already built and allow our engineers to focus on developing our secret sauce,” said Corrigan Neralich, Senior Director of Advertising Operations.

Impact Radius' global performance marketing platform is disrupting traditional affiliate network models, empowering marketers and agencies by providing the technology to track and optimize partnerships. This is unique in the affiliate space because it allows brands to align programs with their own business objectives and gain unique insights into the value of each partnership. Impact Radius' technology also allows marketers to capture and analyze results across all marketing channels to intelligently optimize marketing spend. With this kind of vision, it's no surprise that Impact Radius recently secured $30 million in growth funding from Silversmith Capital Partners.
Publishers can offer advertisers the ability to reach customizable and narrow market segments for targeted advertising. Online advertising may use geo-targeting to display relevant advertisements to the user's geography. Advertisers can customize each individual ad to a particular user based on the user's previous preferences.[27] Advertisers can also track whether a visitor has already seen a particular ad in order to reduce unwanted repetitious exposures and provide adequate time gaps between exposures.[72]
Our ads, pop-ups, banners, videos and all our call-to-actions are designed to be irresistible. They match users’ and gamers’ interests at the time when they are most likely to respond. Whether you let our experts choose the best revenue-generator campaigns for your profile or pick-up your own selection, you start cashing in immediately. This makes Art of Click one of the most attractive mobile affiliate platform for app game monetization in Asia!

This approach differs greatly from less savvy merchants who decide to work directly with networks in markets they do not understand or with agencies who claim to have an international presence without retaining local market knowledge, offices and staff. Merchants who opt for network managed services risk lost time, lost revenue and brand reputation damage if the network is not vigilant in understanding the culture and working with affiliates to ensure they are appropriately advertised. Networks are biased by necessity. Their interest is primarily focused on their own portfolio and recurring revenue streams. This bias can be of detriment to the growth of an affiliate channel poised to expand internationally if opportunities for increased exposure and ad placements through other platforms are ignored in favor of protecting their own bottom line.
There are numerous ways that advertisers can be overcharged for their advertising. For example, click fraud occurs when a publisher or third parties click (manually or through automated means) on a CPC ad with no legitimate buying intent.[80] For example, click fraud can occur when a competitor clicks on ads to deplete its rival's advertising budget, or when publishers attempt to manufacture revenue.[80]
Of course, there can be downsides to working with affiliate marketing companies, just as there are if you work with an advertising firm or SEO agency. Partnering with a third party can be daunting at first as it may feel like you’re handing over control to someone else. There’s also the question of whether they’ll generate the results you’re looking for or fail to deliver. Likely there is an upfront investment to secure affiliate payouts (like an agency fee and your pay-out wallet in commission junction), but as we discussed above, it’s in their interest for your campaign to succeed.  Both teams have skin in the game which makes it highly unlikely that they’ll let you down especially if they have a track record of recruiting good affiliates.
2.2 "Qualifying Link" means a BTI link from your Email or Site to Brian Tracy International's Site using one of the Required URLs or any other URL or graphic link provided by BTI for use in the Program. A Qualifying Link or "Linking Materials" shall be defined as hyperlinks, buttons, banners or other user interface established by BTI for your Emails or Web site.
7.1. Marketer hereby agrees to indemnify and hold harmless Fundraising Coach and their directors, officers, employees, agents, and designees, against any and all claims, actions, demands, liability, losses, damages, judgments, settlements, costs and expenses (collectively “Losses”) insofar as such Losses arise out of or are based on any claim that Marketer infringed on the intellectual property or other proprietary rights of any third party, any misrepresentation of a representation or warranty or breach of a covenant and agreement made by you herein, or any claim related to your site.
Online marketing platform (OMP) is an integrated web-based platform that combines the benefits of a business directory, local search engine, search engine optimisation (SEO) tool, customer relationship management (CRM) package and content management system (CMS). Ebay and Amazon are used as online marketing and logistics management platforms. On Facebook, Twitter, YouTube, Pinterest, LinkedIn, and other Social Media, retail online marketing is also used. Online business marketing platforms such as Marketo, Aprimo, MarketBright and Pardot have been bought by major IT companies (Eloqua-Oracle, Neolane-Adobe and Unica-IBM).
Amazon Mobile Affiliates allows marketers to monetize mobile apps they distribute via the iOS App Store, Google Play market or Amazon Marketplace, by offering physical or digital products. The major advantage of the platform is the Amazon’s brand that stands behind it and boosts its trustworthiness for mobile users. The affiliate program features both 10% commissions for initial purchases made through affiliates, as well as commissions for any subsequent purchases placed by the same mobile users.
That being said, LinkConnector’s platform looks and feels outdated and is rather clumsily designed. Their dashboard also makes it difficult to find “hot” products or compare conversion rates, leaving affiliates somewhat in the dark about which products to choose. Ironically, despite their low-quality website, they offer some of the best customer service in the affiliate space.
GoTo.com (renamed Overture in 2001, and acquired by Yahoo! in 2003) created the first search advertising keyword auction in 1998.[19]:119 Google launched its "AdWords" search advertising program in 2000[20] and introduced quality-based ranking allocation in 2002,[21] which sorts search advertisements by a combination of bid price and searchers' likeliness to click on the ads.[19]:123
On the other hand, the report also shows that by 2020, mobile apps -- app store purchases and in-app advertising -- are expected to generate $189 billion. Although getting consumers to download and commit to your app may be difficult, there is definitely potential for earning and long-term success with apps and mobile advertising. Because of this, you should be doing everything you can to measure the success of your campaigns so that you know where to spend your marketing dollars -- and where not to.
7.1. Marketer hereby agrees to indemnify and hold harmless Fundraising Coach and their directors, officers, employees, agents, and designees, against any and all claims, actions, demands, liability, losses, damages, judgments, settlements, costs and expenses (collectively “Losses”) insofar as such Losses arise out of or are based on any claim that Marketer infringed on the intellectual property or other proprietary rights of any third party, any misrepresentation of a representation or warranty or breach of a covenant and agreement made by you herein, or any claim related to your site.
There are two characteristics that describe the variety of affiliate marketing programs, that are interconnected into a network, the best – types of offers and commissions. In today’s affiliate marketing the most popular types are game offers, casino offers, app offers, dating offers and nutra offers. The most in-demand commission types are CPA and CPI.

In the last couple of years, several high-profile brands and influencers (Warner Brothers and the Kardashians, to name a few) have come under scrutiny for failing to disclose paid advertisements. Along with this enhanced focus from the FTC comes the new General Protection Data Regulation (GDPR) regulations, ensuring affiliate marketers will be more focused on compliance and transparency than ever before.

You are solely responsible for the development, operation, and maintenance of your Affiliate Site and for all materials that appear on your Affiliate Site. Such responsibilities include, but are not limited to, the technical operation of your Affiliate Site and all related equipment; creating and posting product reviews, descriptions, and references on your Affiliate Site and linking those descriptions to our website; the accuracy of materials posted on your Affiliate Site (including, but not limited to, all materials related to FatCow Products and Services); ensuring that materials posted on your Affiliate Site do not violate or infringe upon the rights of any third party and are not libelous or otherwise illegal. We disclaim all liability and responsibility for such matters


Mobobeat is a mobile performance marketing company, founded in 2008 with a headquarter in Madrid, Spain. It helps mobile app developers to monetize their traffic, provides ad campaigns on a global scale for ad networks to keep their fill rate high and provides best Ecpm for media buyers. Mobobeat’s ad platform features multiple optimization tools to manage ad campaigns performance in terms of their click-through rate, conversion rate and post-install metrics – engagement, LTV and purchases.
5.1. Marketer shall earn a forty percent (40%) commission on sales of any Products sold through the Link, and Marketer shall earn an additional five percent (5%) commission on sales of any Product sold through a Sub-Marketer’s Link, except that Fundraising Coach is not responsible, and shall not be required to make commission payments to Marketer, in the event that said cookies are lost or destroyed in any manner, including but not limited to a user’s clearing of the cache or cookies on their web browser.
Affiliate marketing has now invaded Hollywood? We know it invaded US politics in Washington as some politicians (current and retired) are silent affiliate marketers or in MLM. Maybe we can look forward to hearing in the next few years about more celebrities going from actors and actresses to home-based affiliate marketers. Wouldn’t that be something?
Specify the affiliate value obtained from your tracking partner. For the eBay Partner Network, the tracking ID is the provided Campaign ID ("campid"). A Campaign ID is a unique 10-digit number used for associating traffic and is valid across all programs to which you have been accepted. Another example of this value is the Affiliate ID given to you by TradeDoubler.
Compliance with law. Each party shall separately comply with its obligations under Applicable Data Protection Law and this Addendum when processing Personal Data.  Neither party shall be responsible for the other party's compliance with Applicable Data Protection Law. In particular, each party shall be individually responsible for ensuring that its processing of the Personal Data is lawful, fair and transparent, and shall make available to data subjects a privacy statement that fulfils the requirements of Applicable Data Protection Law.

HomeNav will pay Affiliate Commissions during the term of this agreement. “Commissions” are an amount equal to the percentage of the aggregate Net Proceeds received by HomeNav from the sale of Qualifying Purchases actually made from the HomeNav Website for the affiliate program Affiliate signs up for. “Qualifying Purchases” means all HomeNav products and services that are purchased by users during a visit to the HomeNav Website immediately following navigation to the designated URL through a Link under this Affiliate Marketing Program. Commissions will not be payable on sales otherwise made from the HomeNav Website or other HomeNav channels, even if the customer previously made a Qualifying Purchase. “Net Proceeds” means the proceeds received by HomeNav from the sale of Qualifying Purchases on the HomeNav Website net of all returns, refunds, and allowances, less costs and expenses attributable to taxes, shipping and handling, fraud and bad debts, duties, and credit card processing. (For purposes of calculating Net Proceeds, credit card sales will be subject to a flat deduction of 3% of the sale price.)


Mobidea is a programmatic network for affiliate marketers. The company is focused on helping its affiliates to profit on mobile subscriptions, pin submits, sweepstakes and app install offers. Mobidea’s proprietary Smartlink® solution allows to convert mobile traffic by either sending it to highly profitable offers or to auto-optimize it. The company operates on 200+ markets for more than 10 years, run over 2.000 campaigns and are 100% focused on mobile content and apps.
With possibly the most transparent affiliate network online, we give affiliates access to stats no other program dare, including earning data, conversion stats, demographic information and seasonality trends. With ethics and consumer protection being high on the agenda, you can rest assured when working with MoreNiche you are working with an honest, trustworthy and transparent company.
Consumers also face malware risks, i.e. malvertising, when interacting with online advertising. Cisco's 2013 Annual Security Report revealed that clicking on ads was 182 times more likely to install a virus on a user's computer than surfing the Internet for porn.[105][106] For example, in August 2014 Yahoo's advertising network reportedly saw cases of infection of a variant of Cryptolocker ransomware.[107] 

A U.K. based dating affiliate network that operates a number of mainstream and niche dating sites, including Cupid.com, Flirt.com, BoomerDating.com and PlanetSappho.com. You can promote any of these sites based upon the needs of your audience, and with so many sites to choose from, it’s pretty easy for most affiliates to find at least one or two that are a good fit. Commission rates at Cupid plc can be impressive, too, with $15 paid just for free sign ups, and up to 90 percent commission paid on paid memberships.
LinkConnector has struggled to stand out from the pack but nonetheless has managed to sign some exclusive deals with big name brands, including Writer’s Digest, the Disney Store, Ironman, Hats.com, and Everly. Their strictly controlled screening process for both merchants/advertisers and affiliates/publishers means that you can always rely on the quality of products on offer.
9.1. We grant to you a non-exclusive, non-transferable, revocable right to (i) access our site through HTML links solely in accordance with the terms of this Agreement and (ii) solely in connection with such links, to use our logos, trade names, trademarks, and similar identifying material (collectively, the "Licensed Materials") that we provide to you or authorize for such purpose. You are only entitled to use the Licensed Materials to the extent that you are a member in good standing of Merchant.com's Affiliate Program. You agree that all uses of the Licensed Materials will be on behalf of Merchant.com and the good will associated therewith will inure to the sole benefit of Merchant.com.

IN NO EVENT SHALL COMPANY BE LIABLE TO “MA”, ITS CLIENTS, OR ANY THIRD PARTY FOR ANY TORT OR CONTRACT DAMAGES OR INDIRECT, SPECIAL, GENERAL, INCIDENTAL OR CONSEQUENTIAL DAMAGES, INCLUDING BUT NOT LIMITED TO, LOSS OF PROFITS OR ANTICIPATED PROFITS AND LOSS OF GOODWILL, ARISING IN CONNECTION WITH THE USE (OR INABILITY TO USE) OR DISTRIBUTION OF THE TECHNOLOGY FOR ANY PURPOSE WHATSOEVER.


MA recognizes that the Technology in source form (code or listing) is the exclusive property of Company and/or its Affiliates and is proprietary to and the trade secret of Company and/or its Affiliates. MA agrees that it shall not, by itself or in association with any other party, reproduce, duplicate, copy, decompile, disassemble or reverse engineer the Technology in source form (code or listing) in any media.
StudioPress is a WordPress hosting service and framework that is designed to make setting up and running a WordPress site much simpler and easier. StudioPress comes with its own unique themes and SEO tools, collectively known as the “Genesis framework.”. Their affiliate program is solely for referrals to pay for a StudioPress framework account or buying a StudioPress theme. Previously, the affiliate program also included web hosting, but this is now managed separately by StudioPress’s owner, WPEngine.
Imagine your own customers helping you drive new sales! Customer referrals are the key to viral marketing and a thriving business. With ReferralCandy, bring this incredible power of peer influence to your own online store. Each time your customers make a purchase,we'll follow up by sending them an email that they can forward to refer friends to y… Read more about ReferralCandy
TICKETFLY SHALL NOT BE LIABLE TO YOU OR TO ANY OTHER PERSON OR ENTITY FOR ANY INDIRECT, CONSEQUENTIAL, INCIDENTAL, SPECIAL, OR EXEMPLARY DAMAGES, INCLUDING LOST PROFITS, ARISING OUT OF OR IN CONNECTION WITH THIS AGREEMENT (HOWEVER ARISING, AND REGARDLESS OF THE THEORY OF RECOVERY). TICKETFLY’S TOTAL LIABILITY TO AFFILIATE ARISING OUT OF OR IN CONNECTION WITH THIS AGREEMENT IS LIMITED TO THE GREATER OF FIVE HUNDRED DOLLARS ($500) OR THE AMOUNTS PAID BY TICKETFLY TO AFFILIATE DURING THE TWELVE (12) MONTHS IMMEDIATELY BEFORE THE FIRST REOCCURRENCE OF EVENTS GIVING RISE TO THE IMPOSITION OF LIABILITY UNDER THIS AGREEMENT. SOME JURISDICTIONS DO NOT ALLOW THE FOREGOING LIMITATIONS, SO THEY MAY NOT APPLY TO AFFILIATE.
(This would make a lot of sense: Groupon itself has been working on expanding its travel and local experiences business as part of its effort to diversify beyond daily deals from local retailers. Recent moves involve a partnership with Viator to boost its inventory of local activities, and acquiring LivingSocial, which had also reoriented itself to focus on that sector after its own daily deals business took a nosedive.)
That quickly moved to vacation properties and places that were not normally occupied by the owner, and then agents appeared to were managing several of properties at once. While Airbnb still very much has a lot of properties and hosts who fall into the first three groups, it needs to turbo charge its growth to really fill out its $31 billion valuation, which in theory puts it between Hilton and Marriott in terms of market cap. And this is one of the ways it hopes to get there: by making it much easier to list and manage properties, bring more eyeballs to its inventory, and quickly convert interested browsers into bookings.
Ticketfly may modify any of the terms and conditions contained in this Agreement, at any time and in our sole discretion, by posting a change notice or a new agreement on the Ticketfly Site or on the Shareasale Network. If any modification is unacceptable to Affiliate, Affiliate’s only recourse is to terminate this agreement. Affiliate’s continued participation in the Program following our posting of a change notice or new agreement on the Ticketfly Site or the Shareasale site and/or sending you the change notice via e-mail will constitute binding acceptance of the change. 

LinkConnector has struggled to stand out from the pack but nonetheless has managed to sign some exclusive deals with big name brands, including Writer’s Digest, the Disney Store, Ironman, Hats.com, and Everly. Their strictly controlled screening process for both merchants/advertisers and affiliates/publishers means that you can always rely on the quality of products on offer.
Cookie stuffing involves placing an affiliate tracking cookie on a website visitor's computer without their knowledge, which will then generate revenue for the person doing the cookie stuffing. This not only generates fraudulent affiliate sales but also has the potential to overwrite other affiliates' cookies, essentially stealing their legitimately earned commissions.
The term of this agreement will begin upon HomeNav’s acceptance of Affiliate’s Website in the Affiliate Marketing Program and Affiliate’s acceptance of this agreement and will end when terminated as described in this agreement. Either HomeNav or Affiliate may terminate this agreement at any time, with or without cause, by giving the other at least five days’ written notice of termination. Affiliate is only eligible to earn commissions on sales occurring during the term of this agreement, and commissions earned through the date of termination will remain payable only if open orders are not canceled. HomeNav may withhold final payment for a reasonable time to ensure against cancellations.
Amazon Associates is one of the most popular affiliate programs because it is easy to sign up and implement. Amazon offers many different types of ad units to fit your needs (automated ads or publisher generated links for specific products). If a visitor clicks on your link and actually purchases something from Amazon, you get a percentage of the sale.
Ticketfly may assign this Agreement without restriction, provided that assignee agrees in writing to be bound by the terms of this Agreement. Affiliate may not assign this Agreement or any rights, duties, or obligations under this Agreement, whether by operation of law or otherwise, without the prior written consent of Ticketfly and any attempt to do so without such consent will be void. This Agreement will bind and inure to the benefit of the parties and their respective successors and permitted assigns.
For an affiliate or publisher point of view the CPM model advantage is that they get paid each time ads were shown in their inventory and it doesn’t matter if those ads lead to specific actions or not. But on the flip side this model doesn’t guarantee that you can make the most of your inventory, your audience may react better and take actions on some particular type of offers but you just don’t know what they are. In short it’s capable to generate for you a predictable income flow.
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