As of today, merchants can either act as if they will be held liable for their affiliate’s actions, or be prepared for FTC litigation if an affiliate does something illegal. In order to prevent unneeded litigation, your affiliate marketing agreement should explicitly and clearly state terms about how the affiliate may and may not advertise. The agreement should also include a proper termination clause in the event a violation does occur.
"Confidential Information" Defined. “Confidential Information” includes: (a) the Technology (b) any personally identifiable data or information regarding any end user; (c) any and all information disclosed by Company to MA, in whatever format, that is either identified as or would reasonably be understood to be confidential and/or proprietary; (d) any notes, extracts, analyses or materials prepared by MA which are copies of or derivative works of Confidential Information or from which Confidential Information can be inferred or otherwise understood; and (e) the terms and conditions of this Agreement. “Confidential Information” does not include information received from Company that MA can clearly establish by written evidence: (x) is or becomes known to MA from a third party without an obligation to maintain its confidentiality; (y) is or becomes generally known to the public through no act or omission of MA; or (z) is independently developed by MA without the use of Confidential Information.
2.1. To begin the enrollment process, you will complete and submit the online application at the ShareASale.com server. The fact that we auto-approve applications does not imply that we may not re-evaluate your application at a later time. We may reject your application at our sole discretion. We may cancel your application if we determine that your site is unsuitable for our Program, including if it:
Leadbolt is a high performance mobile advertising platform for user acquisition and in-app monetization. Powered by direct relationships and dynamic ad-serving technologies, Leadbolt allows mobile advertisers to reach and acquire quality users at scale. Leadbolt’s analytics-based algorithms assist advertisers with advanced targeting that captivates best-fit audiences to achieve deeper user engagement with maximum ROI.

“Other Products” means those products and services that we offer, which are not included in the Subscription Service (as detailed below); and, for the purposes of this Agreement, Other Products include all of our marketing software, legacy sales and marketing products, and any implementation, customization, training, consulting, additional support or other professional services, or fees for third-party products or services.
Best Forex Partners (BFP) was established in 2011 by a group of international financiers and global online marketing professionals who saw a need to change the nature of affiliate marketing for the better.  In a few short years they combined their over 60 years of combined financial and marketing experience to create a new way to affiliate market and have never looked back!
15.1. You agree that you are an independent contractor, and nothing in this Agreement will create any partnership, joint venture, agency, franchise, sales representative, or employment relationship between you and Merchant.com. You will have no authority to make or accept any offers or representations on our behalf. You will not make any statement, whether on Your Site or any other of Your Site or otherwise, that reasonably would contradict anything in this Section.
As with offline advertising, industry participants have undertaken numerous efforts to self-regulate and develop industry standards or codes of conduct. Several United States advertising industry organizations jointly published Self-Regulatory Principles for Online Behavioral Advertising based on standards proposed by the FTC in 2009.[109] European ad associations published a similar document in 2011.[110] Primary tenets of both documents include consumer control of data transfer to third parties, data security, and consent for collection of certain health and financial data.[109]:2–4 Neither framework, however, penalizes violators of the codes of conduct.[111]

Filtering through offers is simple thanks to the intuitive interface and you’ll be able to filter them by categories and sale prices. One nice feature that ClickBank offers is the ability to view rebill totals, so you can avoid products that are continually returned by buyers. This is a priceless feature that allows for the maximization of revenue.


Once you complete an application to become an Affiliate, we will review your application and notify you whether you have been accepted to participate in the Affiliate Program, or not.  Before we accept an application, we may want to review your application with you, so we may reach out to you for more information. We may require that you complete certain requirements or certification(s) before we accept your application. If we do not notify you that you are accepted to participate in the Affiliate Program within thirty (30) days from your application, your application is considered to be rejected.
In April 2008 the State of New York inserted an item in the state budget asserting sales tax jurisdiction over Amazon.com sales to residents of New York, based on the existence of affiliate links from New York–based websites to Amazon.[41] The state asserts that even one such affiliate constitutes Amazon having a business presence in the state, and is sufficient to allow New York to tax all Amazon sales to state residents. Amazon challenged the amendment and lost at the trial level in January 2009. The case is currently making its way through the New York appeals courts.
2.1. To begin the enrollment process, you will complete and submit the online application at the ShareASale.com server. The fact that we auto-approve applications does not imply that we may not re-evaluate your application at a later time. We may reject your application at our sole discretion. We may cancel your application if we determine that your site is unsuitable for our Program, including if it:
Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. Consumers view online advertising as an unwanted distraction with few benefits and have increasingly turned to ad blocking for a variety of reasons. When software is used to do the purchasing, it is known as programmatic advertising.
You grant to us a non-exclusive license to utilize your name, title, trademarks, and logos (the "Affiliate Trademarks") in any advertisement or other materials used to promote FatCow and the Affiliate Program, provided that FatCow’s use of the Affiliate Trademarks is not required and is at its sole discretion. This license shall terminate upon the termination of your participation in the Affiliate Program.
6.1. Fundraising Coach makes no express or implied representations or warranties regarding Fundraising Coach’s Products or web site. Fundraising Coach makes no representation that its website(s) will be uninterrupted or otherwise error free, and Fundraising Coach will not be liable for any harm caused to Marketer as a result of an interruption or error.
More than 25 percent of internet users report that they will block ads this year, and over the next five years, ad blocking is expected to increase by 50 percent. Ad blocking in the U.S. continues to cause headaches for online advertisers and publishers, and the phenomenon is expected to grow by double digits this year and next. In 2016, for example, the number of Americans using ad blockers increased 34.4 percent over last year.
It’s common for users to experience the same journey when being linked from a publisher to a merchant, neglecting those that already have the app installed and the power of the product deep link, resulting in a significantly lower total amount of buyers. As a user, why would you go to a mobile web page when you already have an app installed, loaded with your payment details?
Affiliate Training and Support.  We may make available to you, without charge, various webinars and other resources made available as part of our Affiliate Program. If we make such resources available to you, you will encourage your sales representatives and/or other relevant personnel to participate in training and/or other certifications as we recommend and may make available to you from time-to-time. We may change or discontinue any or all parts of the Affiliate Program benefits or offerings at any time without notice.
Libertex is the brand name of a group of companies providing clients from over 120 countries with platforms and services for forex trading, CFDs, and other online trading and educational products. We offer every client effective tools for training, analytics and education, as well as personal support where they want it. Libertex has over 650 employees worldwide.
This one’s been picking up a lot of steam lately, and for good reason. We all spend too much time on email – the average US worker spends 6.3 hours a day. Drag not only helps you cut down on that wasted time, it also makes the time you do spend more valuable. The simple (but powerful) interface allows you to easily organize your inbox and prioritize tasks, along with customization features that make it a game-changer for anyone who uses email on the regular.
In the case of cost per mille/click, the publisher is not concerned about whether a visitor is a member of the audience that the advertiser tries to attract and is able to convert, because at this point the publisher has already earned his commission. This leaves the greater, and, in case of cost per mille, the full risk and loss (if the visitor cannot be converted) to the advertiser.
FatCow will process orders placed by Referred Customers who follow the Links from an Affiliate Site to FatCow. We reserve the right, in our sole discretion, to reject orders that do not comply with certain requirements that we may establish from time to time. All aspects of order processing and fulfillment, including FatCow’s services, cancellation, processing, refunds and payment processing will be our responsibility. We will track the Qualified Purchases generated by your Affiliate Site and will make this information available to you through our website. To permit accurate tracking, reporting, and commission accrual, you must ensure that the Links between your website and our website are properly formatted.
On the bright side of the CPC model is that if you, as a publisher, serve ads that you know for certain match your audience interests, you should expect high revenues. But the dark side is that advertisers you serve ads for don’t pay you for all ad views that haven’t resulted into a click. The worst case scenario – you may serve a big volume of ads and not getting any revenue at all, if you fail to match your audience interests with ads topic(s) you serve. To sums up – this model is lucrative for a target audience only.
Affiliate hereby grants to HomeNav during the term of this agreement a non-exclusive, non-transferable, royalty-free license to establish hyperlinks between Affiliate’s Website and the HomeNav Website and to use Affiliate’s trade names, logos, trademarks, and service marks (the “Affiliate Marks”) solely as is reasonably necessary to establish and promote hyperlinks and to otherwise perform HomeNav’s obligations under this agreement, subject to Affiliate’s prior approval.
“MA”'s Obligations. MA will make no use of Confidential Information for any purpose except as expressly authorized by this Agreement. Except as expressly provided in this Agreement, MA will not disclose Confidential Information to any third party and will protect and treat all Confidential Information with the same degree of care as it uses to protect its own confidential information of like importance, but in no event with less than reasonable care. Except as expressly provided in this Agreement, MA will not use, make or have made any copies of Confidential Information, in whole or in part, without the prior written authorization of Company. In the event that MA is required to disclose Confidential Information pursuant to law, MA will notify Company of the required disclosure with sufficient time for Company to seek relief, will cooperate with Company in taking appropriate protective measures, and will make such disclosure in a fashion that maximizes protection of the Confidential Information from further disclosure. 

Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Its hardware products include the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPod portable media player, the Apple Watch smartwatch, and the Apple TV digital media player. Apple’s consumer software includes the OS X and iOS operating systems, the iTunes media player, the Safari web browser, and the iLife and iWork creativity and productivity suites. Its online services include the iTunes Store, the iOS App Store and Mac App Store, and iCloud.
15.1. You agree that you are an independent contractor, and nothing in this Agreement will create any partnership, joint venture, agency, franchise, sales representative, or employment relationship between you and Merchant.com. You will have no authority to make or accept any offers or representations on our behalf. You will not make any statement, whether on Your Site or any other of Your Site or otherwise, that reasonably would contradict anything in this Section.
With possibly the most transparent affiliate network online, we give affiliates access to stats no other program dare, including earning data, conversion stats, demographic information and seasonality trends. With ethics and consumer protection being high on the agenda, you can rest assured when working with MoreNiche you are working with an honest, trustworthy and transparent company.

Start by monetizing your traffic to the maximum… and keep increasing the revenue in the long-term. Because top publishers target a superior level of relationship and loyalty from their user base. The brands that rely on us have a deep knowledge of their consumers. We help manage our publishers’ traffic in making their ad publications relevant to their users and offering solutions to optimize their revenue per action.

11.6. Assignment. You may not assign this Agreement, by operation of law or otherwise, without our prior written consent, which may be withheld in our sole discretion. Subject to that restriction, this Agreement will be binding on, inure to the benefit of, and enforceable against the parties and their respective successors and assigns. Our failure to enforce your strict performance of any provision of this Agreement will not constitute a waiver of our right to subsequently enforce such provision or any other provision of this Agreement.


As used in this agreement, “HomeNav” means HomeNav, LLC, and “Affiliate” means the affiliate or referral partner participating in the Affiliate Marketing Program. “Affiliate’s Website” individually and collectively means any or all of Affiliate’s website, email communications, and software applications. “Affiliate Marketing Program” means the program managed by or on behalf of HomeNav by which participating entities place links on their electronic properties that connect to the HomeNav Website and for which a commission is earned. The “HomeNav Website” means www.homenav.com.
Affiliates discussed the issues in Internet forums and began to organize their efforts. They believed that the best way to address the problem was to discourage merchants from advertising via adware. Merchants that were either indifferent to or supportive of adware were exposed by affiliates, thus damaging those merchants' reputations and tarnishing their affiliate marketing efforts. Many affiliates either terminated the use of such merchants or switched to a competitor's affiliate program. Eventually, affiliate networks were also forced by merchants and affiliates to take a stand and ban certain adware publishers from their network. The result was Code of Conduct by Commission Junction/beFree and Performics,[31] LinkShare's Anti-Predatory Advertising Addendum,[32] and ShareASale's complete ban of software applications as a medium for affiliates to promote advertiser offers.[33] Regardless of the progress made, adware continues to be an issue, as demonstrated by the class action lawsuit against ValueClick and its daughter company Commission Junction filed on April 20, 2007.[34]
3.3. If you inflate leads or clicks by fraudulent traffic generation, as determined solely by Company, you will forfeit your entire commission for the Program and your account will be terminated. In addition, in the event that you have already received payment for fraudulent activities, Company reserves the right to seek credit or remedy from future earnings or to demand reimbursement from you.
11.7. Equitable Relief. The parties agree that any breach of either of the party's obligations regarding trademarks, service marks or trade names, confidentiality, links or the removal of links, and/or user data may result in irreparable injury for which there may be no adequate remedy at law. Therefore, in the event of any breach or threatened breach of a party's obligations regarding trademarks, service marks or trade names, confidentiality, links or the removal of links, and/or user data, the aggrieved party will be entitled to seek equitable relief in addition to its other available legal remedies in a court of competent jurisdiction.

It’s free to join the SellHealth affiliate program, though you do have to apply and be accepted before you can start promoting their products.  Once you’re accepted, you’ll have access to a number of tools, graphics, banners and more that you can use to promote SellHealth products.  The sales are actually made at company-owned Websites, which look professional and handle all of the selling. Commissions vary, but the base rate is 30% of all sales and upsells, and SellHealth says you can earn up to $350 per sale.
4.4. You acknowledge that your entitlement to any compensation reported with respect to any tracked or reported activity is solely a function of the terms of your agreement with BTI and that BTI is solely responsible for its payment. The fact that a compensation amount is reported for any tracked activity does not necessarily mean that a payment is due to you from BTI, since payment may be subject to conditions established by BTI, including policies regarding order cancellation, returned merchandise, receipt of pending credit card authorizations and minimums for earned compensation before payment is made. All determinations of Qualifying Links and the compensation due to you shall be final and binding.

This agreement governs participation in the Brian Tracy Affiliate Partnership Program only. Once you are accepted into the Program, you will be able to participate in the Program subject to the terms and conditions of this Agreement. You should also note that if you are accepted to participate in the Program and your Site is thereafter determined (in our sole discretion) to be unsuitable based on the criteria below for the Program, we may terminate this Agreement:


Because of its efficiency, it is used during all stages of the customer journey – from the phase of rising brand awareness to the retention phase. Of course, if the promoted product or service is satisfying, customers will naturally spread the word about it. This means affiliate marketing ultimately helps with generating word of mouth and every good marketer knows nothing can beat the power of recommendation.  
MoreNiche is an affiliate network with a focus on several specific offers niches – Health, Beauty and Fitness. It offers affiliates from 30 to 80% commissions, which is above affiliate marketing average commission level. It provides a chargeback protection, guaranteed bi-weekly payments, robust affiliate support, on-going campaign optimization, real-time stats, personal consultation and more.

Yes is the short answer. Any time you are planing on generating money, you should have a plan. No plan means no real focus. There may be some 1/1000 percent of a chance you will succeed, but I haven't met them yet. If you have already started and have generated an income, record how. Doing so will give you material for use in expanding your business faster.

It is important to note, however, that StudioPress is now a subsidiary of WPEngine which is the company that actually does the web hosting on which StudioPress’s Genesis framework runs. The affiliate program only works with choosing the StudioPress framework and themes, not the actual hosting on WPEngine. WPEngine has a separate affiliate program for its hosting services, which yes, is a bit confusing.
One big difference between SkimLinks and VigLinks, however, is that once you’re approved by the company, you can choose to work with any merchant or program on its platform. SkimLinks has also published a white paper discussing its partnership with Buzzfeed, giving SkimLinks a lot of credibility. SkimLinks also has a higher tier of vetted merchants called “Preferred Partner” and “VIP” that both pay higher commissions than standard merchants.

It seems like everyone is on Facebook these days, and it’s not just for keeping up with college friends or your crazy Aunt Sally either. There is a lot of business that happens on Facebook as well. You may even be considering using Facebook Ads as part of your next affiliate promotion. If so, this article is for you. Below I’ll share with you 9 tips for running Facebook Ads for affiliate promotions.
Affiliates discussed the issues in Internet forums and began to organize their efforts. They believed that the best way to address the problem was to discourage merchants from advertising via adware. Merchants that were either indifferent to or supportive of adware were exposed by affiliates, thus damaging those merchants' reputations and tarnishing their affiliate marketing efforts. Many affiliates either terminated the use of such merchants or switched to a competitor's affiliate program. Eventually, affiliate networks were also forced by merchants and affiliates to take a stand and ban certain adware publishers from their network. The result was Code of Conduct by Commission Junction/beFree and Performics,[31] LinkShare's Anti-Predatory Advertising Addendum,[32] and ShareASale's complete ban of software applications as a medium for affiliates to promote advertiser offers.[33] Regardless of the progress made, adware continues to be an issue, as demonstrated by the class action lawsuit against ValueClick and its daughter company Commission Junction filed on April 20, 2007.[34]
For the right industries, newspaper classified ads can still be incredibly profitable. While the newspaper industry is indeed in decline, there are still many years left were classified ads can be profitable. Most affiliate marketers don’t give any thought to off-line advertising, let alone classified ads, so this can be a big leg up over your competition. A giant traffic source that you don’t have to compete for. And better yet, this can be started on a budget.

Book mail and a book haul! Thank you very much @berkleypub for sending me a free copy of Vox to review! Gonna be reading this dystopian read this month! 🙌 . Hunger by Roxane Gay has been on my radar FOREVER so I was thrilled when @willoughbybooks chose it as my last subscription book! I’m very sad that my two year subscription has ran out but I’ll be resubscribing when I get a full time job 😍 and if you want to subscribe in the mean time, use the link in my bio to save 10%! #affiliate . The other three are charity shop finds from my outing this morning! I can’t resist picking up Toni Morrisons now and the other two just caught my eye. Idaho is described as a raw family drama and The L-Shaped Room is the account of a pregnant single girl in 1950s London! . I would love to hear your thoughts if you’ve read any of these! ☺️ . . . . . . . . . . . #voxbook #christinadalcher #hunger #roxanegay #tonimorrison #bookhaul #bibliophile #bookstagram #reading #igreads #bookworm #booknerd #booklover #booklove #lovebooks #bookish #bookaddict #read #fiction #secondhandbooks
Affiliate marketing programs are sometimes scrutinized more heavily than other online marketing channels. Organizations may be concerned that affiliate marketing will cannibalize sales that would have been generated anyway. Or worry whether affiliates will portray their brand in the correct manner. They may have concerns about the technical setup aspect or overpaying on commissions that haven’t been accurately tracked.

Imagine: you’ve just scheduled a big last-minute meeting with a huge client in a city you’ve never been to before. You can’t ask them to wander the streets with you, looking at menus on the door, hoping there will be a seat available on a Friday night in New York… enter OpenTable! In most major cities, it’s the go-to app for finding a reservation at one of the top restaurants in town. Reserve online and even earn points toward discounts!


If we reject your application, for any reason, you may not re-apply to the Affiliate Program utilizing the same domain name/URL or reapply using a different domain/URL name and then add the previously rejected domain name/URL to your affiliate account. FatCow, in its sole discretion, reserves the right to notify or to not notify any prospective affiliate of their rejection or removal from the Affiliate Program at any time.
Acceptance and Validity. You will only be eligible for a Commission payment for any Customer Transactions that derived from Affiliate Leads generated by the Affiliate Link that we make available to you and are accepted by HubSpot. An Affiliate Lead will be considered valid and accepted if, in our reasonable determination: (i) it is a new potential customer of ours, and (ii) is not, at the time of submission or sixty (60) days prior, one of our pre-existing customers, or involved in our active sales process. Notwithstanding the foregoing, we may choose not to accept an Affiliate Lead in our reasonable discretion. If an Affiliate Lead does not purchase the Subscription Service within the time period described on the Program Policies Page) of their first click on the Affiliate Link, you will not be eligible for a Commission payment, even if the Affiliate Lead decides to purchase after the time period has expired.  An Affiliate Lead is not considered valid if it’s first click on the Affiliate Link is after this Agreement has expired or terminated. Engagement with Prospects.  Once we have received the Affiliate Lead information, we may elect to engage with the prospect directly, regardless of whether or not the Affiliate Lead is valid. If an Affiliate Lead is not valid then we may choose to maintain it in our database and we may choose to engage with such Affiliate Lead. Any engagement between HubSpot and an Affiliate Lead will be at HubSpot’s discretion.

Hi Jamie! Thank you for the great information. I just learned about affiliate marketing last week. The source however, is an older couple who work for World Wide Dreams Builders (WWDB). So, basically Amway. After researching a bit. I have no interest in WWDB and. (It sounds like years of recruiting people with minimal payout) Though, I am highly intrigued by e-commerce and affiliate marketing. Before your post the company I recognized was Amazon. Can you please tell me if that will be the best 1st step. I am currently an unemployed student Veteran. So plan to fully emerge into this business regime and would greatly appreciate your advice on this!!!
2.2. All Affiliates that engage in email marketing must have the consent of the recipient to send such email and shall maintain records evidencing such consent including, without limitation: (a) Subscriber opt-in date; (b) Registration source; (c) First name; (d) Last name; (e) E-mail address; (f) Privacy Policy of Source Site; (g) Any other information collected; and (h) Affiliate will supply such records to Company within one (1) business day of a request.
This Agreement is accepted by Company in the State of Nevada and shall be governed by and construed in accordance with the laws thereof, which laws shall prevail in the event of any conflict. For such limited purpose, MA hereby consents to the personal jurisdiction of any court of competent jurisdiction in the State of Nevada. If any legal action or proceeding is initiated, the prevailing party shall be entitled to all attorney fees, court costs, and expenses in addition to any other relief to which such prevailing party may be entitled.

3.1. We have the right to monitor your site at any time to determine if you are following the terms and conditions of this Agreement. We may notify you of any changes to your site that we feel should be made, or to make sure that your links to our web site are appropriate and to notify further you of any changes that we feel should be made. If you do not make the changes to your site that we feel are necessary, we reserve the right to terminate your participation in the Merchant.com Affiliate Program.
SkimLinks is primarily for established content producers (bloggers) who want to monetize their content. With a powerful WordPress plugin and scripts for just about any website type, setting up SkimLinks is very easy. And because you have access to all offers on their platform after you’re approved, SkimLinks is very well designed for affiliates who don’t want to spend a lot of time fiddling around with settings and other fine-tuning.

Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.[citation needed]

AdWork Media is an innovative global affiliate network featuring powerful publisher tools including mobile-friendly Content Lockers, Link Lockers, Product Lockers, and Offer Walls.  Their 1,400+ incent offer base is comprised of top converting mobile campaigns in a variety of niches. AdWork Media’s platform and tools are built on a 100% custom in-house platform that allows them to continuously improve the publisher experience. Publishers can access advanced reports, pixel placement, postback tracking, API feeds, automatic geo-redirection, customizable monetization tools, and much more.

A top contextual commerce company, Button connects mobile apps and sites from leading publishers -- Conde Nast, Huffington Post, Ibotta, and more -- to other apps, driving acquisition of valuable users. For example, readers of Conde Nast Traveler can peruse articles on destinations they want to visit, browse hotels on Hotels.com, and be sent directly to the Hotels.com app to fulfill their intent. Button makes affiliate spend more efficient by optimizing performance and rewards based on a customer's purchase history.
In another example of effective affiliate marketing, Button recently launched app-to-app marketing technology that shows users relevant “buttons” in one app that connect them to another app. So if one makes a restaurant reservation on OpenTable, a button might link to Uber with the destination pre-filled. This is both relevant and a much better user experience that feels far less like advertising.
It is important to note, however, that StudioPress is now a subsidiary of WPEngine which is the company that actually does the web hosting on which StudioPress’s Genesis framework runs. The affiliate program only works with choosing the StudioPress framework and themes, not the actual hosting on WPEngine. WPEngine has a separate affiliate program for its hosting services, which yes, is a bit confusing.
Established in 1997, FOREX CLUB (the company) is the brand name for a group of companies that provides clients from over 120 countries with platforms and services for trading forex, CFDs and other online trading and educational products. We offer every client effective tools in training, analytics and education, as well as personal support where they want it. FOREX CLUB has over 650 employees worldwide.  In 2011 alone, over 45,000 traders chose to learn forex trading with us.  FOREX CLUB was one of the industry’s first to offer zero spread trading and commission refunds on all unprofitable trades.
LinkConnector is something of a mixed bag, so it’s probably best for experienced affiliates who have become disillusioned with other networks and are looking to expand. LinkConnector’s bizarre mix of high-quality products and a low-quality dashboard make it hard to truly assess its viability, but their exclusive deals with some vendors can make it a true home run for publishers working in certain niches.
Business Practices. Company shall not specify the business practices of MA, nor regulate the manner in which MA shall operate its business, provided that MA (a) conducts business in a manner that reflects favorably at all times on the Technology sold and the good name, goodwill and reputation of Company and its affiliates; (b) avoid deceptive, misleading or unethical practices that are or might be detrimental to Company and/or its Affiliates, the Technology or the public, including but not limited to disparagement of Company or the Technology; (c) make no false or misleading representation with respect to Company or the Technology; and (d) make no representations with respect to Company or the Technology that are inconsistent with any applicable license agreement(s) for the Technology provided by Company, promotional materials and other literature distributed by Company pertaining specifically to the Technology, including all liability limitations and disclaimers contained in such materials.
×