Isn´t it better to have a “responsive” website? With it you would´t only handle iPhone and perhaps Android, but also the other mobile devices. You would not have the hassle with the Apple registration and fee. And the customer does not have the hassle to download the app, instead he can straight on use the website. I do NOT think that for affiliate marketing it is really necessary to have all those functions you get with native apps.
With a suite of performance marketing solutions focusing on qualified audiences instead of vanity metrics, Fluent delivers new customer acquisition at-scale for more than 500 top brands. Plus, it fuses hardcore data science with human interaction in measurable ways, capturing 6 million survey responses from more than 500,000 users daily through one-on-one conversations.

“The API allows development teams to securely Oauth into new and existing Airbnb accounts,” Airbnb notes. “Your application users will have the ability to push updates to content, rates, and availability. As Airbnb guests book your listings, we’ll pass back messaging and reservation details, allowing applications to build custom workflows and create amazing experiences for our shared guests.”


This Agreement contains the complete terms and conditions that apply to Affiliate’s participation in the Shareasale Network of Ticketfly, Inc. (the “Program”). Carefully read these terms and conditions, which represent a legally binding agreement between Ticketfly, Inc. (“we” or “Ticketfly”) and you (“you” or “Affiliate”). As used in this Agreement, “Site” means, depending on the context, either www.ticketfly.com or the website owned or controlled by Affiliate, on which Affiliate will place Links (as defined below) to Ticketfly.com. Affiliate acknowledges that its participation in the Program will require Affiliate to use the Shareasale Network™, and that Shareasale may require Affiliate to agree to certain terms and conditions prior to Affiliate’s use of the Shareasale Network.
The first widely publicized example of online advertising was conducted via electronic mail. On 3 May 1978, a marketer from DEC (Digital Equipment Corporation), Gary Thuerk, sent an email to most of the ARPANET's American west coast users, advertising an open house for a new model of a DEC computer.[5][10] Despite the prevailing acceptable use policies, electronic mail marketing rapidly expanded[11] and eventually became known as "spam."
“Other Products” means those products and services that we offer, which are not included in the Subscription Service (as detailed below); and, for the purposes of this Agreement, Other Products include all of our marketing software, legacy sales and marketing products, and any implementation, customization, training, consulting, additional support or other professional services, or fees for third-party products or services.
We make no express or implied warranties or representations with respect to the Affiliate Program or any FatCow Products and Services sold through the Affiliate Program (including, without limitation, WARRANTIES OF FITNESS, MERCHANTABILITY, NON-INFRINGEMENT, OR ANY IMPLIED WARRANTIES ARISING OUT OF COURSE OF PERFORMANCE, DEALING, OR TRADE USAGE). In addition, we make no representation that the operation of our website will be uninterrupted or error free, and we will not be liable for the consequences of any interruptions or errors, including the tracking of information concerning Referred Customers during any period of interruption.
MaxBounty works exclusively with digital products, usually about giving one’s email or signing up for a newsletter. MaxBounty has CPA, Pay-per-call, and CPL campaigns that you can choose from. MaxBounty is involved in a large number of verticals, including market research, real estate, social games, finance, dating, and diet, but is primarily designed for marketers seeking to acquire new leads.

For publishers and media buyers (or ‘affiliates’) CPA programs offer the ability to generate significant revenues with the right traffic.  If publishers identify traffic that converts particularly well for a certain type of offer (e.g. dating) then they can generate a much higher eCPM or overall revenue using affiliate advertising than typical cost per click based ads.  In addition, smart affiliates or media buyers can make a margin by buying traffic and optimising it to generate arbitrage between its cost and the value generated through the CPA offers.  However, achieving this can be challenging on mobile given the large number of parameters (device, operating system etc) that need to be tracked and managed.
The downside is that Shopify is only appealing for people who have physical or digital products to sell and have a need to set up a Shopify store, including site hosting, payment processing, and all the other services offered by Shopify. This can significantly narrow the appeal for this affiliate program. But if you can distinguish yourself by educating people on how to use Shopify, how it can benefit their business, and/or make them money, you could potentially big money via the affiliate program. Add in the 2 x monthly fee commission rate, and landing just a few sales of their mid-tier and top-tier products can result in significant earnings.
There are three dominating business models to compare to answer this question – CPM (Cost Per Thousand), CPC (Cost Per Click) and CPA (Cost Per Action). All three are different in what is the subject to pay affiliates for – an ad view, click on an ad or specific action people do on a website or inside an app – sign up, subscribe, buy something and so on. So what model will generate more revenue for you?
2.5. It is entirely your responsibility to follow all applicable intellectual property and other laws that pertain to your site. You must have express permission to use any person's copyrighted material, whether it be a writing, an image, or any other copyrightable work. We will not be responsible (and you will be solely responsible) if you use another person's copyrighted material or other intellectual property in violation of the law or any third party rights.

The collection of user information by publishers and advertisers has raised consumer concerns about their privacy.[28][60] Sixty percent of Internet users would use Do Not Track technology to block all collection of information if given an opportunity.[92][93] Over half of all Google and Facebook users are concerned about their privacy when using Google and Facebook, according to Gallup.[94]
Ticketfly will pay Affiliate the Referral Fees on a rolling basis through the Shareasale Network, on the 20th of each month following a qualified transaction. Ticketfly pays Shareasale for the Referral Fees earned on Qualified Transactions that were purchased during the month, less any taxes that Ticketfly is required by law to withhold. Shareasale disburses the Affiliate’s commission payments. Affiliate may track the number of Qualified Transactions and associate Referral Fees through Shareasale’s Affiliate Reporting interface. Ticketfly does not make any guarantee of a minimum amount of business or that Affiliate will earn any amount of Referral Fees under this Agreement.

One thing you should strongly consider is promoting digital information products. These products are attractive for two reasons. First, they have higher conversion rates because the customers can get instant access and instant gratification when they purchase. Second, they typically offer much higher commission rates than physical products -- which means more profits for you.


Mobile advertising is growing rapidly for several reasons. There are more mobile devices in the field, connectivity speeds have improved (which, among other things, allows for richer media ads to be served quickly), screen resolutions have advanced, mobile publishers are becoming more sophisticated about incorporating ads, and consumers are using mobile devices more extensively.[24]:14 The Interactive Advertising Bureau predicts continued growth in mobile advertising with the adoption of location-based targeting and other technological features not available or relevant on personal computers.[24]:14 In July 2014 Facebook reported advertising revenue for the June 2014 quarter of $2.68 billion, an increase of 67 percent over the second quarter of 2013. Of that, mobile advertising revenue accounted for around 62 percent, an increase of 41 percent on the previous year.
Alternatively, ad space may be offered for sale in a bidding market using an ad exchange and real-time bidding. This involves many parties interacting automatically in real time. In response to a request from the user's browser, the publisher content server sends the web page content to the user's browser over the Internet. The page does not yet contain ads, but contains links which cause the user's browser to connect to the publisher ad server to request that the spaces left for ads be filled in with ads. Information identifying the user, such as cookies and the page being viewed, is transmitted to the publisher ad server.
Any attempt by an Affiliate to manipulate, falsify or inflate Referred Customers, Qualified Purchases, or Commission Fees to intentionally defraud FatCow or any violation of the terms of this Agreement constitutes immediate grounds for FatCow to terminate the Affiliates participation in the Affiliate Program and will result in the forfeiture of any Commission Fees due to the Affiliate.
Avazu is a self-served ad exchange for publishers, with a headquarter in Shanghai, China. The company’s ad platform covers more than 130 countries and 85% internet users in the world. By establishing multiples offices in Europe, North America and India, the company has managed to secure healthy business relationships with a number of partners to build one of the leading app affiliate networks. Avazu’s offers affiliates multiple advertising formats such as banner, pop-up, float and video ad to broaden eCPM scale and boost revenue. By utilizing prediction algorithm and ad monitoring mechanism, the company can effectively block malicious delivery of inappropriate ads.
Some web browsers offer privacy modes where users can hide information about themselves from publishers and advertisers. Among other consequences, advertisers can't use cookies to serve targeted ads to private browsers. Most major browsers have incorporated Do Not Track options into their browser headers, but the regulations currently are only enforced by the honor system.[89][90][91]
One big difference between SkimLinks and VigLinks, however, is that once you’re approved by the company, you can choose to work with any merchant or program on its platform. SkimLinks has also published a white paper discussing its partnership with Buzzfeed, giving SkimLinks a lot of credibility. SkimLinks also has a higher tier of vetted merchants called “Preferred Partner” and “VIP” that both pay higher commissions than standard merchants.
Español: iniciar un negocio de marketing de afiliados, Português: Iniciar um Negócio em Marketing de Afiliados, Italiano: Iniziare un Business di Affiliato Marketing, Русский: зарабатывать на партнерском маркетинге, Deutsch: Ein Affiliate Marketing Geschäft beginnen, Français: se lancer dans le markéting d'affiliation, Bahasa Indonesia: Memulai Bisnis Pemasaran Afiliasi, Nederlands: Een affiliate marketing bedrijf beginnen, العربية: إنشاء شركة تسويق بالعمولة 

Two-tier programs exist in the minority of affiliate programs; most are simply one-tier. Referral programs beyond two-tier resemble multi-level marketing (MLM) or network marketing but are different: Multi-level marketing (MLM) or network marketing associations tend to have more complex commission requirements/qualifications than standard affiliate programs.[citation needed]
SkimLinks works very similarly to VigLinks in that it is designed for bloggers who don’t want to do a lot of hands-on work to participate in an affiliate program. SkimLinks also works much like VigLinks in that it uses a plugin or script to create dynamic links in your content to send visitors to higher paying offers from merchants. SkimLinks claims to work with over 24,000 merchants/advertisers.
LinkConnector is something of a mixed bag, so it’s probably best for experienced affiliates who have become disillusioned with other networks and are looking to expand. LinkConnector’s bizarre mix of high-quality products and a low-quality dashboard make it hard to truly assess its viability, but their exclusive deals with some vendors can make it a true home run for publishers working in certain niches.
11.1. No Agency. Each party shall act as an independent contractor and shall have no authority to obligate or bind the other in any respect, and nothing in this Agreement (including any Offer) shall create any partnership, joint ventures, agency, franchise, sales representative or employment relationship between the parties. Neither party shall make any statement, whether on their sites or otherwise, that reasonably would contradict anything in the paragraph.
Affiliate hereby grants to HomeNav during the term of this agreement a non-exclusive, non-transferable, royalty-free license to establish hyperlinks between Affiliate’s Website and the HomeNav Website and to use Affiliate’s trade names, logos, trademarks, and service marks (the “Affiliate Marks”) solely as is reasonably necessary to establish and promote hyperlinks and to otherwise perform HomeNav’s obligations under this agreement, subject to Affiliate’s prior approval.
On the other side of the coin from Hopper, Hotel Tonight actually rewards last-minute planning. While we still suggest booking flights in advance, Hotel Tonight is a great option for those who love to take small trips on a whim (or simply need to re-book after one too many nights of bed bugs in Old Vegas). It offers luxury and basic options for all price ranges, making it a solid backup plan for constant travelers.
The landing page displaying the personalized discount code is configured to prevent search engines from crawling the page. This is important, because we don’t want customers coming to this page organically – only affiliate referrals should see this page. To prevent search engines from crawling the page, we added a “Disallow” line in our robots.txt file and the land page also has a line of html that reads:
8.6. AWeber Affiliates are rewarded for networking and bringing in new customers through their own marketing efforts. AWeber prohibits Affiliates from utilizing their Affiliate link to refer their own customer account(s) to receive commission (“self referrals”). This also includes accounts that are not under their name but are paid for using a payment medium that they own. This includes forms of online payment (Credit/Debit cards) but also checks and money orders. Also prohibited are referrals for individuals of the Affiliate’s immediate family or household, or any other such relationship deemed problematic by the Company.
Online marketing platform (OMP) is an integrated web-based platform that combines the benefits of a business directory, local search engine, search engine optimisation (SEO) tool, customer relationship management (CRM) package and content management system (CMS). Ebay and Amazon are used as online marketing and logistics management platforms. On Facebook, Twitter, YouTube, Pinterest, LinkedIn, and other Social Media, retail online marketing is also used. Online business marketing platforms such as Marketo, Aprimo, MarketBright and Pardot have been bought by major IT companies (Eloqua-Oracle, Neolane-Adobe and Unica-IBM).
Since the late 90s digital affiliate marketing has grown to a big industry, in 2016 US-based retailers have spent $4.7 billion on affiliate marketing. According to estimates by 2021 the affiliate marketing industry will grow to $6.8 billion. Not surprisingly, given the size of the sector, there are a lot of different affiliate marketing companies operating in various market segments.
There are several ways to search for offers, and mobile offers in particular. The first one is obvious – sign up for multiple affiliate networks and see what offers they have. Next up is searching on Twitter for top offers, top mobile offers to spot offers that affiliate networks may push on a specific day or week, LinkedIn Groups is another place for conducting a similar research.
JVZoo lets you both host and create landing pages on their own website, so it’s far better suited for professional marketers who want to flood the internet with offers, many of them for courses to make money. You don’t need your own website to participate in JVZoo, but you will need to know how to drive traffic to a landing or squeeze page in order to profit from being a JVZoo affiliate.
13.1. You hereby agree to indemnify and hold harmless AWeber and their subsidiaries and affiliates, and their directors, officers, employees, agents, shareholders, partners, members, and other owners, against any and all claims, actions, demands, liabilities, losses, damages, judgments, settlements, costs, and expenses (including reasonable attorneys' fees) (any or all of the foregoing hereinafter referred to as "Losses") insofar as such Losses (or actions in respect thereof) arise out of or are based on (i) any claim that you infringed on any trademark, trade name, service mark, copyright, license, intellectual property, or other proprietary right of any third party, (ii) any misrepresentation of a representation or warranty or breach of a covenant and agreement made by you herein, or (iii) any claim related to your site.
This Agreement may be terminated by either party at the expiration of its term or any renewal term upon thirty (30) days written notice to the other party. Company acknowledges that this Agreement shall not be terminated for MA’s failure to follow an operating plan, standard procedure, training manual, or substantial equivalent published in Paragraph 3 (k) of this Agreement, except that Company does reserve the right to terminate this Agreement for MA’s failure to follow required procedures relating to the processing of sales contracts, invoices and billing related to Technology sold under this Agreement.
The term of this agreement will begin upon HomeNav’s acceptance of Affiliate’s Website in the Affiliate Marketing Program and Affiliate’s acceptance of this agreement and will end when terminated as described in this agreement. Either HomeNav or Affiliate may terminate this agreement at any time, with or without cause, by giving the other at least five days’ written notice of termination. Affiliate is only eligible to earn commissions on sales occurring during the term of this agreement, and commissions earned through the date of termination will remain payable only if open orders are not canceled. HomeNav may withhold final payment for a reasonable time to ensure against cancellations. 

Instead of building from the ground up, many networks are leveraging technology that already exists, then building on top of it to customize their systems. We see this all the time with HasOffers. For example, Kiip, a mobile advertising network with powerhouse clients like McDonald’s, Coca-Cola, Johnson & Johnson, Wrigley, Pepsi, and BMW, decided to build on top of HasOffers instead of starting from scratch. “After sitting down with the HasOffers team, it quickly became clear that we could rely on something that was already built and allow our engineers to focus on developing our secret sauce,” said Corrigan Neralich, Senior Director of Advertising Operations.
When promoting your affiliate program, make sure you’re including information that potential promoters want to know. Generally, the most influential parts of your program are the product/service relevancy, affiliate program reputation , and affiliate network or tracking platform. Make sure you include that information when you promote your program.
Assignment. You will not assign or transfer this Agreement, including any assignment or transfer by reason of merger, reorganization, sale of all or substantially all of its assets, change of control or operation of law, without our prior written consent. We may assign this Agreement to any affiliate or in the event of merger, reorganization, sale of all or substantially all of our assets, change of control or operation of law. 

JVZoo lets you both host and create landing pages on their own website, so it’s far better suited for professional marketers who want to flood the internet with offers, many of them for courses to make money. You don’t need your own website to participate in JVZoo, but you will need to know how to drive traffic to a landing or squeeze page in order to profit from being a JVZoo affiliate.
JEBCommerce has the privilege of helping some of the world’s best brands drive incremental sales online. We do this by obsessing over every detail to ensure our efforts together convert. Think of us as a seasoned digital marketing agency with an award-winning affiliate team, unparalleled ad and PPC specialists, a passion for exceptional customer service and a keen eye for analytics. The only thing that’s missing from this dream team? You.
Commissions will accrue and only become payable once you (i) provide all relevant tax and address documentation pursuant to Section 9 below and (ii) reach the Commission Threshold of $50 based on the commission rates stated on the FatCow website, solely as applied to Qualified Purchases which occurred within ninety (90) days of the end of the calendar month in which the first of such Qualified Purchases occurred. For example, if you provide sign-ups which result in one Qualified Purchase on January 1st and a second sign-up which leads to a Qualified Purchase on August 10th, and you provide all necessary tax documentation on August 10th, no commission would accrue because the second Qualified Purchase occurred more than one hundred and eighty (180) days after the end of January when the first Qualified Purchase occurred. However, if you subsequently provide a sign up which leads to another Qualified Purchase on September 5th of the same year, then commissions would accrue on the latter two Qualified Purchases (i.e., the Qualified Purchases from August and September of the same year). All Qualified Purchases still eligible to result in commissions under this Section 8 must remain active and in good standing pursuant to the terms of this Agreement in order to remain eligible for accrual of a commission. Once a commission has accrued under this Section 8, the amount of such commission (the “Commission Fee”) shall be due and payable to you under the terms of Section 9. FatCow reserves the right to change the Commission Threshold by amending this Agreement and will notify you for any such amendment pursuant to the terms of this Agreement.

6.1. Fundraising Coach makes no express or implied representations or warranties regarding Fundraising Coach’s Products or web site. Fundraising Coach makes no representation that its website(s) will be uninterrupted or otherwise error free, and Fundraising Coach will not be liable for any harm caused to Marketer as a result of an interruption or error.
You shall not use the Licensed Materials for any purposes other than selling FatCow Products and Services, without first submitting a sample to us and obtaining the express prior written consent of FatCow in each instance. You shall not use the Licensed Materials in any manner that is disparaging or that otherwise portrays FatCow, any hosted member of FatCow or any FatCow employee or representative in a negative light. We reserve all of our rights in the Licensed Materials and your license to use such material is limited to the manner described herein. We may revoke your license at any time, by giving you written notice. If not previously revoked, this license shall immediately terminate upon the termination of your participation in the Affiliate Program.
Clickbooth is CPA-based affiliate network that connects advertisers and affiliates since 2002. It utilizes a wide spectrum of channels such as native, social, mobile, display, email, search and contextual. It claims to reach 85% exclusivity of its offers that cover Health and Beauty, Financial, Dating and App Installs. It utilizes “Forensiq” which is an industry leading Fraud detection platform that provides Clickbooth partners fraud protection not offered by its competitors.

Some advertisers offer multi-tier programs that distribute commission into a hierarchical referral network of sign-ups and sub-partners. In practical terms, publisher "A" signs up to the program with an advertiser and gets rewarded for the agreed activity conducted by a referred visitor. If publisher "A" attracts publishers "B" and "C" to sign up for the same program using his sign-up code, all future activities performed by publishers "B" and "C" will result in additional commission (at a lower rate) for publisher "A".
In addition to the obligations set forth in Section 4 (FTC Endorsement Compliance), Affiliate shall comply with all applicable data protection laws regarding the transmission of data exported to or from the United States or the country in which Affiliate resides, including without limitation, the General Data Protection Regulation 2016/679 of European Parliament and of the Council of 27 April 2016 (the “GDPR”). Affiliate, as a controller under the GDPR, shall also implement appropriate technical measures to ensure a level of security appropriate to the risk, taking into account the nature, scope, context, and purpose of processing any personal data. Affiliate agrees to promptly assist FatCow in complying with any data subject rights request under the GDPR that FatCow may receive from any individuals referred to FatCow by Affiliate. Affiliate further agrees to promptly assist FatCow in complying with any duties to cooperate with supervisory authorities under the GDPR.
The affiliate market has been instrumental for selling of many kinds of products and services and in particular helped businesses to gain new leads, offer coupons, get more subscribers and more. With the advance of mobile, new types of offers have been introduced, the most common are mobile content, mobile subscription, mobile games and app installs. Let’s take a closer look at each of these:
Some web browsers offer privacy modes where users can hide information about themselves from publishers and advertisers. Among other consequences, advertisers can't use cookies to serve targeted ads to private browsers. Most major browsers have incorporated Do Not Track options into their browser headers, but the regulations currently are only enforced by the honor system.[89][90][91] 

On the pros side of having an in-house affiliate program are such factors as having a control over the whole system, quality assurance and reducing costs if you manage to keep your affiliate program department small. On the cons side such things as it’ll take time to build a significant size affiliate base, advertising costs, potentially costly mistakes. Expect for a very few occasions when you’re launching a unique product or service and monetizing it with ads from an affiliate network may present a challenge, you better off to just sign up a reputable affiliate network.
If you are accepted to participate in the Affiliate Program, then upon notification of acceptance, the terms and conditions of this Agreement shall apply in full force and effect, until terminated, pursuant to the terms set forth below.  Further, you will need to complete any enrollment criteria set out in the Program Policies Page, if applicable. Failure to complete any enrollment criteria within thirty (30) days of your acceptance will result in the immediate termination of this Agreement and you will no longer be able to participate in the Affiliate Program.
Shopify is probably the most popular e-commerce solutions provider out there, but because there are so many products and options, newcomers can easily get confused. If you believe your audience has products to sell and could benefit from Shopify’s products and are able to elucidate the benefits of signing up for Shopify, you can definitely earn some big money with their affiliate program.
This means that it’s easy for you to get started. This is a good thing, but it also means that your competition is high. It’s not like AdWords where the platform is a monster, or Facebook where you get banned for the smallest infraction. If you’ve run mobile campaigns before, native is going to be super similar. The blueprint is the same – placements, black/white lists, minimal targeting.
For publishers and media buyers (or ‘affiliates’) CPA programs offer the ability to generate significant revenues with the right traffic.  If publishers identify traffic that converts particularly well for a certain type of offer (e.g. dating) then they can generate a much higher eCPM or overall revenue using affiliate advertising than typical cost per click based ads.  In addition, smart affiliates or media buyers can make a margin by buying traffic and optimising it to generate arbitrage between its cost and the value generated through the CPA offers.  However, achieving this can be challenging on mobile given the large number of parameters (device, operating system etc) that need to be tracked and managed.
As used in this agreement, “HomeNav” means HomeNav, LLC, and “Affiliate” means the affiliate or referral partner participating in the Affiliate Marketing Program. “Affiliate’s Website” individually and collectively means any or all of Affiliate’s website, email communications, and software applications. “Affiliate Marketing Program” means the program managed by or on behalf of HomeNav by which participating entities place links on their electronic properties that connect to the HomeNav Website and for which a commission is earned. The “HomeNav Website” means www.homenav.com.
Leadbolt is a high performance mobile advertising platform for user acquisition and in-app monetization. Powered by direct relationships and dynamic ad-serving technologies, Leadbolt allows mobile advertisers to reach and acquire quality users at scale. Leadbolt’s analytics-based algorithms assist advertisers with advanced targeting that captivates best-fit audiences to achieve deeper user engagement with maximum ROI.

Disclaimer. EXCEPT AS PERMITTED HEREIN, YOU SHALL NOT AND ARE NOT AUTHORIZED TO (i) USE THE FATCOW TRADEMARK, NAME OR ANY OF OUR OTHER INTELLECTUAL PROPERTY, INCLUDING WITHOUT LIMITATION, THE LINKS, AND THE LICENSED MATERIALS (COLLECTIVELY, THE “FATCOW IP”) (OR ANY VARIATIONS OR MISSPELLINGS THEREOF OR OTHER TERM OR TERMS CONFUSINGLY SIMILAR TO ANY OF THE FOREGOING) WITHOUT FATCOW’S EXPRESS PRIOR WRITTEN PERMISSION; (ii) USE FATCOW IP IN A DOMAIN OR WEBSITE NAME, IN ANY BIDS FOR KEYWORDS OR GOOGLE ADWORDS (OR SIMILAR PROGRAMS AT OTHER SEARCH ENGINES), IN ANY SEARCH ENGINE ADVERTISING (PAID OR OTHERWISE), IN ANY METATAGS, GOOGLE ADWORDS (OR SIMILAR PROGRAMS AT OTHER SEARCH ENGINES), KEY WORDS, ADVERTISING, SEARCH TERMS, CODE, OR OTHERWISE; (iii) ACT IN ANY WAY THAT CAUSES OR CREATES OR COULD CAUSE OR CREATE ANY "INITIAL INTEREST CONFUSION" OVER THE USE OF FATCOW IP ON THE INTERNET OR IN ANY SEARCH ENGINE ADVERTISING. YOUR USE OF FATCOW IP IN ANY MANNER, OTHER THAN AS EXPRESSLY PERMITTED HEREUNDER SHALL CONSTITUTE UNLAWFUL INFRINGEMENT OF FATCOW’S INTELLECTUAL PROPERTY RIGHTS, AND MAY SUBJECT YOU TO CLAIMS FOR DAMAGES (INCLUDING POTENTIAL TREBLE DAMAGES FOR KNOWING OR WILFUL INFRINGEMENT), AND THE OBLIGATION TO PAY FATCOW’S LEGAL FEES AND COSTS IN CONNECTION WITH ANY ACTION OR PROCEEDING IN WHICH FATCOW SEEKS TO ENFORCE ITS RIGHTS UNDER THIS AGREEMENT OR WITH REGARD TO ANY OF FATCOW’S INTELLECTUAL PROPERTY RIGHTS.
11.12. Modifications. We may modify any of the terms and conditions contained in this Agreement, at any time and in our sole discretion, by posting a change notice or a new agreement on the BTI Affiliate Partner Site and giving you notice of the modification through InfusionSoft. Modifications may include, for example, changes in the scope of available referral fees, referral fee schedules, payment procedures, and Program rules.
When we take over programs that were previously managed by in-house teams, we usually find and fix just some of the following issues: Overpaid and underperforming partners, lower ROI relative to benchmarks, missed growth opportunities, compliance and traffic quality issues, concentration risk with 10 or fewer partners, coupon cannibalization, and tracking issues. With the ROAS lost from mismanagement and lack of optimization from an in-house manager, can you truly afford not to work with an affiliate marketing agency?

Because of its efficiency, it is used during all stages of the customer journey – from the phase of rising brand awareness to the retention phase. Of course, if the promoted product or service is satisfying, customers will naturally spread the word about it. This means affiliate marketing ultimately helps with generating word of mouth and every good marketer knows nothing can beat the power of recommendation.  
For an affiliate or publisher point of view the CPM model advantage is that they get paid each time ads were shown in their inventory and it doesn’t matter if those ads lead to specific actions or not. But on the flip side this model doesn’t guarantee that you can make the most of your inventory, your audience may react better and take actions on some particular type of offers but you just don’t know what they are. In short it’s capable to generate for you a predictable income flow.
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